#DA4544#DA4544

#DA4544 is a mid, vivid red. Relative luminance 0.196; OKLCH L 60.3% C 0.186 H 25.0°. Best body text is #000000 at 4.92:1 contrast (WCAG AA passes).

Color values

HEX#DA4544
RGBrgb(218, 69, 68)
HSLhsl(0, 67%, 56%)
HSVhsv(0, 69%, 85%)
CMYKcmyk(0%, 68.3%, 68.8%, 14.5%)
CIE-LABlab(51.36, 57.80, 33.95)
CIE-LCHlch(51.36, 67.03, 30.43°)
OKLaboklab(60.3% 0.1686 0.0786)
OKLCHoklch(60.3% 0.186 25)
XYZxyz(32.0884, 19.5837, 7.5581)
Luminance0.1958 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#DA4544 #44D9DA
analogous
#DA448E #DA4544 #DA9044
triadic
#DA4544 #44DA45 #4544DA
tetradic
#DA4544 #8EDA44 #44D9DA #9044DA
square
#DA4544 #8EDA44 #44D9DA #9044DA
split-complementary
#DA4544 #44DA90 #448EDA
monochromatic
#891C1B #BC2625 #DA4544 #E47877 #EEABAA

Accessibility & contrast

On white

4.27
#DA4544 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

4.92
#DA4544 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #DA4544
4.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##DA4544#FFFFFF#000000##000000
##DA45441.004.274.924.92
#FFFFFF4.271.0021.0021.00
#0000004.9221.001.001.00
##0000004.9221.001.001.00

Color blindness preview

Protanopia (red-blind)
#6F6642
Deuteranopia (green-blind)
#94863F
Tritanopia (blue-blind)
#EF1846
Achromatopsia (no color)
#7A7A7A

Design tokens & code

CSS
--color: #da4544;
/* rgb */ color: rgb(218, 69, 68);
/* oklch */ color: oklch(60.3% 0.186 25.0);
Tailwind
colors: {
  custom: {
    50: '#ee8178',
    500: '#da4544',
    950: '#000000',
  },
}
SCSS
$custom: #da4544;
$custom-light: #ee8178;
$custom-dark: #000000;
JSON
{
  "hex": "#da4544",
  "rgb": {
    "r": 218,
    "g": 69,
    "b": 68
  },
  "hsl": {
    "h": 0.4,
    "s": 66.964,
    "l": 56.078
  },
  "oklch": {
    "l": 0.60298,
    "c": 0.186,
    "h": 25
  },
  "luminance": 0.19579
}

Semantic roles & 50–950 ramp

primary
#DA4544
secondary
#9EDBDC
accent
#E9EA3E
background
#FFF8F7
surface
#FFEFED
border
#D7CAC8
text
#180B09
muted
#867C7B

Preview Lab

Preview with #DA4544

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#DA4544 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva