#DA4440#DA4440

#DA4440 is a mid, vivid red. Relative luminance 0.194; OKLCH L 60.1% C 0.187 H 26.1°. Best body text is #000000 at 4.88:1 contrast (WCAG AA passes).

Color values

HEX	#DA4440
RGB	rgb(218, 68, 64)
HSL	hsl(2, 68%, 55%)
HSV	hsv(2, 71%, 85%)
CMYK	cmyk(0%, 68.8%, 70.6%, 14.5%)
CIE-LAB	lab(51.17, 57.99, 36.01)
CIE-LCH	lch(51.17, 68.26, 31.84°)
OKLab	oklab(60.14% 0.1684 0.0824)
OKLCH	oklch(60.14% 0.187 26.1)
XYZ	xyz(31.9095, 19.4145, 6.9167)
Luminance	0.1941 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#DA4440 #40D6DA

analogous

#DA4089 #DA4440 #DA9140

triadic

#DA4440 #40DA44 #4440DA

tetradic

#DA4440 #89DA40 #40D6DA #9140DA

square

#DA4440 #89DA40 #40D6DA #9140DA

split-complementary

#DA4440 #40DA91 #4089DA

monochromatic

#861D1A #B92824 #DA4440 #E47673 #EEA8A7

Accessibility & contrast

On white

4.30

#DA4440 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.88

#DA4440 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #DA4440

4.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##DA4440	#FFFFFF	#000000	##000000
##DA4440	1.00	4.30	4.88	4.88
#FFFFFF	4.30	1.00	21.00	21.00
#000000	4.88	21.00	1.00	1.00
##000000	4.88	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6E653E

Deuteranopia (green-blind)

#94863B

Tritanopia (blue-blind)

#EF1345

Achromatopsia (no color)

#7A7A7A

Design tokens & code

CSS

--color: #da4440;
/* rgb */ color: rgb(218, 68, 64);
/* oklch */ color: oklch(60.1% 0.187 26.1);

Tailwind

colors: {
  custom: {
    50: '#ee8175',
    500: '#da4440',
    950: '#000000',
  },
}

SCSS

$custom: #da4440;
$custom-light: #ee8175;
$custom-dark: #000000;

JSON

{
  "hex": "#da4440",
  "rgb": {
    "r": 218,
    "g": 68,
    "b": 64
  },
  "hsl": {
    "h": 1.558,
    "s": 67.544,
    "l": 55.294
  },
  "oklch": {
    "l": 0.60136,
    "c": 0.18747,
    "h": 26.1
  },
  "luminance": 0.1941
}

Semantic roles & 50–950 ramp

primary

#DA4440

secondary

#9BD9DB

accent

#E6EA3D

background

#FFF8F7

surface

#FFEFED

border

#D7CAC8

text

#180B08

muted

#867C7B

Preview Lab

Preview with #DA4440

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →