#DA4434#DA4434
#DA4434 is a mid, vivid red. Relative luminance 0.193; OKLCH L 60.0% C 0.189 H 29.7°. Best body text is #000000 at 4.86:1 contrast (WCAG AA passes).
Color values
| HEX | #DA4434 |
|---|---|
| RGB | rgb(218, 68, 52) |
| HSL | hsl(6, 69%, 53%) |
| HSV | hsv(6, 76%, 85%) |
| CMYK | cmyk(0%, 68.8%, 76.1%, 14.5%) |
| CIE-LAB | lab(51.03, 57.48, 42.50) |
| CIE-LCH | lch(51.03, 71.49, 36.48°) |
| OKLab | oklab(59.99% 0.1644 0.0939) |
| OKLCH | oklch(59.99% 0.189 29.7) |
| XYZ | xyz(31.6040, 19.2924, 5.3078) |
| Luminance | 0.1929 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Tomato (survey)
#EF4026
ΔE00 4.83
Pale Red
#D9544D
ΔE00 5.04
Cherry Red
#F7022A
ΔE00 5.47
Dark Coral
#CF524E
ΔE00 5.78
Reddish
#C44240
ΔE00 6.45
Red (survey)
#E50000
ΔE00 6.67
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#DA4434 #34CADA
analogous
#DA3477 #DA4434 #DA9734
triadic
#DA4434 #34DA44 #4434DA
tetradic
#DA4434 #77DA34 #34CADA #9734DA
square
#DA4434 #77DA34 #34CADA #9734DA
split-complementary
#DA4434 #34DA97 #3477DA
monochromatic
#7D2117 #B12E20 #DA4434 #E37468 #EDA39C
Accessibility & contrast
On white
4.32
#DA4434 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
4.86
#DA4434 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #DA4434
4.86:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##DA4434 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##DA4434 | 1.00 | 4.32 | 4.86 | 4.86 |
| #FFFFFF | 4.32 | 1.00 | 21.00 | 21.00 |
| #000000 | 4.86 | 21.00 | 1.00 | 1.00 |
| ##000000 | 4.86 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#706531
Deuteranopia (green-blind)
#95862E
Tritanopia (blue-blind)
#F00D42
Achromatopsia (no color)
#797979
Design tokens & code
CSS
--color: #da4434; /* rgb */ color: rgb(218, 68, 52); /* oklch */ color: oklch(60.0% 0.189 29.7);
Tailwind
colors: {
custom: {
50: '#ee816d',
500: '#da4434',
950: '#000000',
},
}SCSS
$custom: #da4434; $custom-light: #ee816d; $custom-dark: #000000;
JSON
{
"hex": "#da4434",
"rgb": {
"r": 218,
"g": 68,
"b": 52
},
"hsl": {
"h": 5.783,
"s": 69.167,
"l": 52.941
},
"oklch": {
"l": 0.59985,
"c": 0.18929,
"h": 29.7
},
"luminance": 0.19288
}Semantic roles & 50–950 ramp
primary
#DA4434
secondary
#91D2D9
accent
#DBEC3C
background
#FFF8F6
surface
#FFEFEB
border
#D7CAC6
text
#180B07
muted
#867C7A