#DA4430#DA4430

#DA4430 is a mid, vivid red. Relative luminance 0.193; OKLCH L 59.9% C 0.190 H 30.8°. Best body text is #000000 at 4.85:1 contrast (WCAG AA passes).

Color values

HEX#DA4430
RGBrgb(218, 68, 48)
HSLhsl(7, 70%, 52%)
HSVhsv(7, 78%, 85%)
CMYKcmyk(0%, 68.8%, 78%, 14.5%)
CIE-LABlab(50.99, 57.34, 44.58)
CIE-LCHlch(50.99, 72.63, 37.87°)
OKLaboklab(59.94% 0.1632 0.0973)
OKLCHoklch(59.94% 0.19 30.8)
XYZxyz(31.5177, 19.2578, 4.8533)
Luminance0.1925 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#DA4430 #30C6DA
analogous
#DA3071 #DA4430 #DA9930
triadic
#DA4430 #30DA44 #4430DA
tetradic
#DA4430 #71DA30 #30C6DA #9930DA
square
#DA4430 #71DA30 #30C6DA #9930DA
split-complementary
#DA4430 #30DA99 #3071DA
monochromatic
#7A2216 #AE301F #DA4430 #E37364 #EDA298

Accessibility & contrast

On white

4.33
#DA4430 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

4.85
#DA4430 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #DA4430
4.85:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##DA4430#FFFFFF#000000##000000
##DA44301.004.334.854.85
#FFFFFF4.331.0021.0021.00
#0000004.8521.001.001.00
##0000004.8521.001.001.00

Color blindness preview

Protanopia (red-blind)
#70642C
Deuteranopia (green-blind)
#95862A
Tritanopia (blue-blind)
#F00B41
Achromatopsia (no color)
#797979

Design tokens & code

CSS
--color: #da4430;
/* rgb */ color: rgb(218, 68, 48);
/* oklch */ color: oklch(59.9% 0.190 30.8);
Tailwind
colors: {
  custom: {
    50: '#ef816a',
    500: '#da4430',
    950: '#000000',
  },
}
SCSS
$custom: #da4430;
$custom-light: #ef816a;
$custom-dark: #000000;
JSON
{
  "hex": "#da4430",
  "rgb": {
    "r": 218,
    "g": 68,
    "b": 48
  },
  "hsl": {
    "h": 7.059,
    "s": 69.672,
    "l": 52.157
  },
  "oklch": {
    "l": 0.59942,
    "c": 0.18996,
    "h": 30.8
  },
  "luminance": 0.19253
}

Semantic roles & 50–950 ramp

primary
#DA4430
secondary
#8ECFD8
accent
#D8EC3B
background
#FFF8F6
surface
#FFEFEB
border
#D7CAC6
text
#180B06
muted
#867C7A

Preview Lab

Preview with #DA4430

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#DA4430 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva