#DA4430#DA4430
#DA4430 is a mid, vivid red. Relative luminance 0.193; OKLCH L 59.9% C 0.190 H 30.8°. Best body text is #000000 at 4.85:1 contrast (WCAG AA passes).
Color values
| HEX | #DA4430 |
|---|---|
| RGB | rgb(218, 68, 48) |
| HSL | hsl(7, 70%, 52%) |
| HSV | hsv(7, 78%, 85%) |
| CMYK | cmyk(0%, 68.8%, 78%, 14.5%) |
| CIE-LAB | lab(50.99, 57.34, 44.58) |
| CIE-LCH | lch(50.99, 72.63, 37.87°) |
| OKLab | oklab(59.94% 0.1632 0.0973) |
| OKLCH | oklch(59.94% 0.19 30.8) |
| XYZ | xyz(31.5177, 19.2578, 4.8533) |
| Luminance | 0.1925 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Tomato (survey)
#EF4026
ΔE00 4.30
Pale Red
#D9544D
ΔE00 5.86
Cherry Red
#F7022A
ΔE00 5.88
Tomato Red
#EC2D01
ΔE00 5.91
Red (survey)
#E50000
ΔE00 6.09
Vermillion
#F4320C
ΔE00 6.11
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#DA4430 #30C6DA
analogous
#DA3071 #DA4430 #DA9930
triadic
#DA4430 #30DA44 #4430DA
tetradic
#DA4430 #71DA30 #30C6DA #9930DA
square
#DA4430 #71DA30 #30C6DA #9930DA
split-complementary
#DA4430 #30DA99 #3071DA
monochromatic
#7A2216 #AE301F #DA4430 #E37364 #EDA298
Accessibility & contrast
On white
4.33
#DA4430 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
4.85
#DA4430 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #DA4430
4.85:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##DA4430 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##DA4430 | 1.00 | 4.33 | 4.85 | 4.85 |
| #FFFFFF | 4.33 | 1.00 | 21.00 | 21.00 |
| #000000 | 4.85 | 21.00 | 1.00 | 1.00 |
| ##000000 | 4.85 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#70642C
Deuteranopia (green-blind)
#95862A
Tritanopia (blue-blind)
#F00B41
Achromatopsia (no color)
#797979
Design tokens & code
CSS
--color: #da4430; /* rgb */ color: rgb(218, 68, 48); /* oklch */ color: oklch(59.9% 0.190 30.8);
Tailwind
colors: {
custom: {
50: '#ef816a',
500: '#da4430',
950: '#000000',
},
}SCSS
$custom: #da4430; $custom-light: #ef816a; $custom-dark: #000000;
JSON
{
"hex": "#da4430",
"rgb": {
"r": 218,
"g": 68,
"b": 48
},
"hsl": {
"h": 7.059,
"s": 69.672,
"l": 52.157
},
"oklch": {
"l": 0.59942,
"c": 0.18996,
"h": 30.8
},
"luminance": 0.19253
}Semantic roles & 50–950 ramp
primary
#DA4430
secondary
#8ECFD8
accent
#D8EC3B
background
#FFF8F6
surface
#FFEFEB
border
#D7CAC6
text
#180B06
muted
#867C7A