#DA411C#DA411C
#DA411C is a mid, vivid red. Relative luminance 0.188; OKLCH L 59.5% C 0.196 H 34.2°. Best body text is #000000 at 4.75:1 contrast (WCAG AA passes).
Color values
| HEX | #DA411C |
|---|---|
| RGB | rgb(218, 65, 28) |
| HSL | hsl(12, 77%, 48%) |
| HSV | hsv(12, 87%, 85%) |
| CMYK | cmyk(0%, 70.2%, 87.2%, 14.5%) |
| CIE-LAB | lab(50.42, 57.93, 53.52) |
| CIE-LCH | lch(50.42, 78.87, 42.73°) |
| OKLab | oklab(59.47% 0.1617 0.11) |
| OKLCH | oklch(59.47% 0.196 34.2) |
| XYZ | xyz(31.0171, 18.7747, 3.0891) |
| Luminance | 0.1877 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Tomato Red
#EC2D01
ΔE00 3.32
Vermillion
#F4320C
ΔE00 4.48
Tomato (survey)
#EF4026
ΔE00 4.57
Orangish Red
#F43605
ΔE00 4.75
Red (survey)
#E50000
ΔE00 4.89
Deep Orange
#DC4D01
ΔE00 5.69
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#DA411C #1CB5DA
analogous
#DA1C56 #DA411C #DAA01C
triadic
#DA411C #1CDA41 #411CDA
tetradic
#DA411C #56DA1C #1CB5DA #A01CDA
square
#DA411C #56DA1C #1CB5DA #A01CDA
split-complementary
#DA411C #1CDAA0 #1C56DA
monochromatic
#6E210E #A43115 #DA411C #E86A4B #EF9782
Accessibility & contrast
On white
4.42
#DA411C on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
4.75
#DA411C on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #DA411C
4.75:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##DA411C | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##DA411C | 1.00 | 4.42 | 4.75 | 4.75 |
| #FFFFFF | 4.42 | 1.00 | 21.00 | 21.00 |
| #000000 | 4.75 | 21.00 | 1.00 | 1.00 |
| ##000000 | 4.75 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#6F6214
Deuteranopia (green-blind)
#958410
Tritanopia (blue-blind)
#F0003B
Achromatopsia (no color)
#787878
Design tokens & code
CSS
--color: #da411c; /* rgb */ color: rgb(218, 65, 28); /* oklch */ color: oklch(59.5% 0.196 34.2);
Tailwind
colors: {
custom: {
50: '#f07f5e',
500: '#da411c',
950: '#000000',
},
}SCSS
$custom: #da411c; $custom-light: #f07f5e; $custom-dark: #000000;
JSON
{
"hex": "#da411c",
"rgb": {
"r": 218,
"g": 65,
"b": 28
},
"hsl": {
"h": 11.684,
"s": 77.236,
"l": 48.235
},
"oklch": {
"l": 0.59471,
"c": 0.19556,
"h": 34.2
},
"luminance": 0.1877
}Semantic roles & 50–950 ramp
primary
#DA411C
secondary
#7AC5D7
accent
#CEF434
background
#FFF8F5
surface
#FFEFE9
border
#D7CAC5
text
#190B04
muted
#867C79