#DA3949#DA3949

#DA3949 is a mid, vivid red. Relative luminance 0.183; OKLCH L 59.2% C 0.197 H 20.5°. Best body text is #000000 at 4.66:1 contrast (WCAG AA passes).

Color values

HEX#DA3949
RGBrgb(218, 57, 73)
HSLhsl(354, 69%, 54%)
HSVhsv(354, 74%, 85%)
CMYKcmyk(0%, 73.9%, 66.5%, 14.5%)
CIE-LABlab(49.88, 62.36, 29.21)
CIE-LCHlch(49.88, 68.86, 25.10°)
OKLaboklab(59.22% 0.1841 0.0688)
OKLCHoklch(59.22% 0.197 20.5)
XYZxyz(31.5826, 18.3175, 8.1747)
Luminance0.1831 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#DA3949 #39DACA
analogous
#DA399A #DA3949 #DA7A39
triadic
#DA3949 #49DA39 #3949DA
tetradic
#DA3949 #9ADA39 #39DACA #7A39DA
square
#DA3949 #9ADA39 #39DACA #7A39DA
split-complementary
#DA3949 #39DA7A #399ADA
monochromatic
#811822 #B42230 #DA3949 #E46D78 #EDA0A8

Accessibility & contrast

On white

4.50
#DA3949 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.66
#DA3949 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #DA3949
4.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##DA3949#FFFFFF#000000##000000
##DA39491.004.504.664.66
#FFFFFF4.501.0021.0021.00
#0000004.6621.001.001.00
##0000004.6621.001.001.00

Color blindness preview

Protanopia (red-blind)
#676148
Deuteranopia (green-blind)
#908344
Tritanopia (blue-blind)
#EF0040
Achromatopsia (no color)
#777777

Design tokens & code

CSS
--color: #da3949;
/* rgb */ color: rgb(218, 57, 73);
/* oklch */ color: oklch(59.2% 0.197 20.5);
Tailwind
colors: {
  custom: {
    50: '#ee7c7b',
    500: '#da3949',
    950: '#000000',
  },
}
SCSS
$custom: #da3949;
$custom-light: #ee7c7b;
$custom-dark: #000000;
JSON
{
  "hex": "#da3949",
  "rgb": {
    "r": 218,
    "g": 57,
    "b": 73
  },
  "hsl": {
    "h": 354.037,
    "s": 68.511,
    "l": 53.922
  },
  "oklch": {
    "l": 0.59216,
    "c": 0.19653,
    "h": 20.5
  },
  "luminance": 0.18313
}

Semantic roles & 50–950 ramp

primary
#DA3949
secondary
#95DAD3
accent
#EBDA3C
background
#FFF8F7
surface
#FFEFEE
border
#D7CAC9
text
#180A09
muted
#867C7B

Preview Lab

Preview with #DA3949

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#DA3949 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva