#D94D44#D94D44

#D94D44 is a mid, vivid red. Relative luminance 0.205; OKLCH L 61.0% C 0.177 H 27.3°. Best body text is #000000 at 5.10:1 contrast (WCAG AA passes).

Color values

HEX#D94D44
RGBrgb(217, 77, 68)
HSLhsl(4, 66%, 56%)
HSVhsv(4, 69%, 85%)
CMYKcmyk(0%, 64.5%, 68.7%, 14.9%)
CIE-LABlab(52.38, 54.25, 35.12)
CIE-LCHlch(52.38, 64.62, 32.92°)
OKLaboklab(61.03% 0.1575 0.0812)
OKLCHoklch(61.03% 0.177 27.3)
XYZxyz(32.3159, 20.4814, 7.7194)
Luminance0.2048 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#D94D44 #44D0D9
analogous
#D94485 #D94D44 #D99744
triadic
#D94D44 #44D94D #4D44D9
tetradic
#D94D44 #85D944 #44D0D9 #9744D9
square
#D94D44 #85D944 #44D0D9 #9744D9
split-complementary
#D94D44 #44D997 #4485D9
monochromatic
#87221B #BA2F26 #D94D44 #E37D77 #EEAEAA

Accessibility & contrast

On white

4.12
#D94D44 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

5.10
#D94D44 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D94D44
5.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##D94D44#FFFFFF#000000##000000
##D94D441.004.125.105.10
#FFFFFF4.121.0021.0021.00
#0000005.1021.001.001.00
##0000005.1021.001.001.00

Color blindness preview

Protanopia (red-blind)
#736A42
Deuteranopia (green-blind)
#968840
Tritanopia (blue-blind)
#EE2A4C
Achromatopsia (no color)
#7D7D7D

Design tokens & code

CSS
--color: #d94d44;
/* rgb */ color: rgb(217, 77, 68);
/* oklch */ color: oklch(61.0% 0.177 27.3);
Tailwind
colors: {
  custom: {
    50: '#ec8578',
    500: '#d94d44',
    950: '#000000',
  },
}
SCSS
$custom: #d94d44;
$custom-light: #ec8578;
$custom-dark: #000000;
JSON
{
  "hex": "#d94d44",
  "rgb": {
    "r": 217,
    "g": 77,
    "b": 68
  },
  "hsl": {
    "h": 3.624,
    "s": 66.222,
    "l": 55.882
  },
  "oklch": {
    "l": 0.61026,
    "c": 0.17721,
    "h": 27.3
  },
  "luminance": 0.20477
}

Semantic roles & 50–950 ramp

primary
#D94D44
secondary
#9ED8DB
accent
#DFE93F
background
#FFF8F7
surface
#FFF0ED
border
#D7CBC8
text
#180C09
muted
#867D7B

Preview Lab

Preview with #D94D44

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#D94D44 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva