#D94D43#D94D43

#D94D43 is a mid, vivid red. Relative luminance 0.205; OKLCH L 61.0% C 0.177 H 27.6°. Best body text is #000000 at 5.09:1 contrast (WCAG AA passes).

Color values

HEX	#D94D43
RGB	rgb(217, 77, 67)
HSL	hsl(4, 66%, 56%)
HSV	hsv(4, 69%, 85%)
CMYK	cmyk(0%, 64.5%, 69.1%, 14.9%)
CIE-LAB	lab(52.36, 54.20, 35.67)
CIE-LCH	lch(52.36, 64.88, 33.35°)
OKLab	oklab(61.01% 0.1572 0.0822)
OKLCH	oklch(61.01% 0.177 27.6)
XYZ	xyz(32.2857, 20.4693, 7.5600)
Luminance	0.2046 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D94D43 #43CFD9

analogous

#D94384 #D94D43 #D99843

triadic

#D94D43 #43D94D #4D43D9

tetradic

#D94D43 #84D943 #43CFD9 #9843D9

square

#D94D43 #84D943 #43CFD9 #9843D9

split-complementary

#D94D43 #43D998 #4384D9

monochromatic

#86221B #B92F25 #D94D43 #E37D76 #EEADA9

Accessibility & contrast

On white

4.12

#D94D43 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.09

#D94D43 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D94D43

5.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D94D43	#FFFFFF	#000000	##000000
##D94D43	1.00	4.12	5.09	5.09
#FFFFFF	4.12	1.00	21.00	21.00
#000000	5.09	21.00	1.00	1.00
##000000	5.09	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#736A41

Deuteranopia (green-blind)

#96883F

Tritanopia (blue-blind)

#EE2A4C

Achromatopsia (no color)

#7D7D7D

Design tokens & code

CSS

--color: #d94d43;
/* rgb */ color: rgb(217, 77, 67);
/* oklch */ color: oklch(61.0% 0.177 27.6);

Tailwind

colors: {
  custom: {
    50: '#ed8577',
    500: '#d94d43',
    950: '#000000',
  },
}

SCSS

$custom: #d94d43;
$custom-light: #ed8577;
$custom-dark: #000000;

JSON

{
  "hex": "#d94d43",
  "rgb": {
    "r": 217,
    "g": 77,
    "b": 67
  },
  "hsl": {
    "h": 4,
    "s": 66.372,
    "l": 55.686
  },
  "oklch": {
    "l": 0.61011,
    "c": 0.17737,
    "h": 27.6
  },
  "luminance": 0.20465
}

Semantic roles & 50–950 ramp

primary

#D94D43

secondary

#9DD7DB

accent

#DEE93F

background

#FFF8F7

surface

#FFF0ED

border

#D7CBC8

text

#180C09

muted

#867D7B

Preview Lab

Preview with #D94D43

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →