#D94D40#D94D40

#D94D40 is a mid, vivid red. Relative luminance 0.204; OKLCH L 61.0% C 0.178 H 28.7°. Best body text is #000000 at 5.09:1 contrast (WCAG AA passes).

Color values

HEX	#D94D40
RGB	rgb(217, 77, 64)
HSL	hsl(5, 67%, 55%)
HSV	hsv(5, 71%, 85%)
CMYK	cmyk(0%, 64.5%, 70.5%, 14.9%)
CIE-LAB	lab(52.32, 54.05, 37.31)
CIE-LCH	lch(52.32, 65.67, 34.62°)
OKLab	oklab(60.97% 0.1561 0.0853)
OKLCH	oklch(60.97% 0.178 28.7)
XYZ	xyz(32.1980, 20.4342, 7.0982)
Luminance	0.2043 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D94D40 #40CCD9

analogous

#D94080 #D94D40 #D99940

triadic

#D94D40 #40D94D #4D40D9

tetradic

#D94D40 #80D940 #40CCD9 #9940D9

square

#D94D40 #80D940 #40CCD9 #9940D9

split-complementary

#D94D40 #40D999 #4080D9

monochromatic

#84231A #B73124 #D94D40 #E37D73 #EDACA6

Accessibility & contrast

On white

4.13

#D94D40 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.09

#D94D40 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D94D40

5.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D94D40	#FFFFFF	#000000	##000000
##D94D40	1.00	4.13	5.09	5.09
#FFFFFF	4.13	1.00	21.00	21.00
#000000	5.09	21.00	1.00	1.00
##000000	5.09	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#746A3E

Deuteranopia (green-blind)

#96883C

Tritanopia (blue-blind)

#EE294B

Achromatopsia (no color)

#7D7D7D

Design tokens & code

CSS

--color: #d94d40;
/* rgb */ color: rgb(217, 77, 64);
/* oklch */ color: oklch(61.0% 0.178 28.7);

Tailwind

colors: {
  custom: {
    50: '#ed8575',
    500: '#d94d40',
    950: '#000000',
  },
}

SCSS

$custom: #d94d40;
$custom-light: #ed8575;
$custom-dark: #000000;

JSON

{
  "hex": "#d94d40",
  "rgb": {
    "r": 217,
    "g": 77,
    "b": 64
  },
  "hsl": {
    "h": 5.098,
    "s": 66.812,
    "l": 55.098
  },
  "oklch": {
    "l": 0.60969,
    "c": 0.17789,
    "h": 28.7
  },
  "luminance": 0.2043
}

Semantic roles & 50–950 ramp

primary

#D94D40

secondary

#9AD5DA

accent

#DBEA3E

background

#FFF8F7

surface

#FFF0ED

border

#D7CBC8

text

#180C08

muted

#867D7B

Preview Lab

Preview with #D94D40

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →