#D94AD4#D94AD4

#D94AD4 is a light, highly saturated purple. Relative luminance 0.244; OKLCH L 65.5% C 0.233 H 329.3°. Best body text is #000000 at 5.88:1 contrast (WCAG AA passes).

Color values

HEX	#D94AD4
RGB	rgb(217, 74, 212)
HSL	hsl(302, 65%, 57%)
HSV	hsv(302, 66%, 85%)
CMYK	cmyk(0%, 65.9%, 2.3%, 14.9%)
CIE-LAB	lab(56.49, 71.22, -43.18)
CIE-LCH	lch(56.49, 83.28, 328.77°)
OKLab	oklab(65.54% 0.2006 -0.1191)
OKLCH	oklch(65.54% 0.233 329.3)
XYZ	xyz(42.9474, 24.4058, 64.7234)
Luminance	0.2440 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D94AD4 #4AD94F

analogous

#974AD9 #D94AD4 #D94A8D

triadic

#D94AD4 #D4D94A #4AD4D9

tetradic

#D94AD4 #D9974A #4AD94F #4A8DD9

square

#D94AD4 #D9974A #4AD94F #4A8DD9

split-complementary

#D94AD4 #8DD94A #4AD997

monochromatic

#8B1D87 #BE28B9 #D94AD4 #E47DE0 #EEAFEC

Accessibility & contrast

On white

3.57

#D94AD4 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.88

#D94AD4 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D94AD4

5.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D94AD4	#FFFFFF	#000000	##000000
##D94AD4	1.00	3.57	5.88	5.88
#FFFFFF	3.57	1.00	21.00	21.00
#000000	5.88	21.00	1.00	1.00
##000000	5.88	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#3A7BD8

Deuteranopia (green-blind)

#718ED0

Tritanopia (blue-blind)

#E05C89

Achromatopsia (no color)

#878787

Design tokens & code

CSS

--color: #d94ad4;
/* rgb */ color: rgb(217, 74, 212);
/* oklch */ color: oklch(65.5% 0.233 329.3);

Tailwind

colors: {
  custom: {
    50: '#e887e2',
    500: '#d94ad4',
    950: '#000000',
  },
}

SCSS

$custom: #d94ad4;
$custom-light: #e887e2;
$custom-dark: #000000;

JSON

{
  "hex": "#d94ad4",
  "rgb": {
    "r": 217,
    "g": 74,
    "b": 212
  },
  "hsl": {
    "h": 302.098,
    "s": 65.297,
    "l": 57.059
  },
  "oklch": {
    "l": 0.65536,
    "c": 0.23325,
    "h": 329.3
  },
  "luminance": 0.24403
}

Semantic roles & 50–950 ramp

primary

#D94AD4

secondary

#A2DCA4

accent

#E84540

background

#FEF8FD

surface

#FDF0FB

border

#D5CBD4

text

#170C15

muted

#857D83

Preview Lab

Preview with #D94AD4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →