#D94A43#D94A43

#D94A43 is a mid, vivid red. Relative luminance 0.201; OKLCH L 60.7% C 0.180 H 26.7°. Best body text is #000000 at 5.01:1 contrast (WCAG AA passes).

Color values

HEX	#D94A43
RGB	rgb(217, 74, 67)
HSL	hsl(3, 66%, 56%)
HSV	hsv(3, 69%, 85%)
CMYK	cmyk(0%, 65.9%, 69.1%, 14.9%)
CIE-LAB	lab(51.90, 55.44, 35.12)
CIE-LCH	lch(51.90, 65.63, 32.36°)
OKLab	oklab(60.67% 0.1611 0.081)
OKLCH	oklch(60.67% 0.18 26.7)
XYZ	xyz(32.0806, 20.0591, 7.4916)
Luminance	0.2006 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D94A43 #43D2D9

analogous

#D94387 #D94A43 #D99543

triadic

#D94A43 #43D94A #4A43D9

tetradic

#D94A43 #87D943 #43D2D9 #9543D9

square

#D94A43 #87D943 #43D2D9 #9543D9

split-complementary

#D94A43 #43D995 #4387D9

monochromatic

#86201B #B92C25 #D94A43 #E37B76 #EEACA9

Accessibility & contrast

On white

4.19

#D94A43 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.01

#D94A43 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D94A43

5.01:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D94A43	#FFFFFF	#000000	##000000
##D94A43	1.00	4.19	5.01	5.01
#FFFFFF	4.19	1.00	21.00	21.00
#000000	5.01	21.00	1.00	1.00
##000000	5.01	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#716841

Deuteranopia (green-blind)

#95873F

Tritanopia (blue-blind)

#EE244A

Achromatopsia (no color)

#7C7C7C

Design tokens & code

CSS

--color: #d94a43;
/* rgb */ color: rgb(217, 74, 67);
/* oklch */ color: oklch(60.7% 0.180 26.7);

Tailwind

colors: {
  custom: {
    50: '#ed8477',
    500: '#d94a43',
    950: '#000000',
  },
}

SCSS

$custom: #d94a43;
$custom-light: #ed8477;
$custom-dark: #000000;

JSON

{
  "hex": "#d94a43",
  "rgb": {
    "r": 217,
    "g": 74,
    "b": 67
  },
  "hsl": {
    "h": 2.8,
    "s": 66.372,
    "l": 55.686
  },
  "oklch": {
    "l": 0.60666,
    "c": 0.1803,
    "h": 26.7
  },
  "luminance": 0.20055
}

Semantic roles & 50–950 ramp

primary

#D94A43

secondary

#9DD8DB

accent

#E1E93F

background

#FFF8F7

surface

#FFF0ED

border

#D7CBC8

text

#180B09

muted

#867C7B

Preview Lab

Preview with #D94A43

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →