#D94240#D94240

#D94240 is a mid, vivid red. Relative luminance 0.190; OKLCH L 59.8% C 0.188 H 25.5°. Best body text is #000000 at 4.80:1 contrast (WCAG AA passes).

Color values

HEX	#D94240
RGB	rgb(217, 66, 64)
HSL	hsl(1, 67%, 55%)
HSV	hsv(1, 71%, 85%)
CMYK	cmyk(0%, 69.6%, 70.5%, 14.9%)
CIE-LAB	lab(50.71, 58.43, 35.43)
CIE-LCH	lch(50.71, 68.33, 31.23°)
OKLab	oklab(59.76% 0.1699 0.0812)
OKLCH	oklch(59.76% 0.188 25.5)
XYZ	xyz(31.4924, 19.0230, 6.8630)
Luminance	0.1902 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D94240 #40D7D9

analogous

#D9408B #D94240 #D98E40

triadic

#D94240 #40D942 #4240D9

tetradic

#D94240 #8BD940 #40D7D9 #8E40D9

square

#D94240 #8BD940 #40D7D9 #8E40D9

split-complementary

#D94240 #40D98E #408BD9

monochromatic

#841C1A #B72624 #D94240 #E37573 #EDA7A6

Accessibility & contrast

On white

4.37

#D94240 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.80

#D94240 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D94240

4.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D94240	#FFFFFF	#000000	##000000
##D94240	1.00	4.37	4.80	4.80
#FFFFFF	4.37	1.00	21.00	21.00
#000000	4.80	21.00	1.00	1.00
##000000	4.80	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6D643E

Deuteranopia (green-blind)

#93853B

Tritanopia (blue-blind)

#EE0D43

Achromatopsia (no color)

#797979

Design tokens & code

CSS

--color: #d94240;
/* rgb */ color: rgb(217, 66, 64);
/* oklch */ color: oklch(59.8% 0.188 25.5);

Tailwind

colors: {
  custom: {
    50: '#ed8075',
    500: '#d94240',
    950: '#000000',
  },
}

SCSS

$custom: #d94240;
$custom-light: #ed8075;
$custom-dark: #000000;

JSON

{
  "hex": "#d94240",
  "rgb": {
    "r": 217,
    "g": 66,
    "b": 64
  },
  "hsl": {
    "h": 0.784,
    "s": 66.812,
    "l": 55.098
  },
  "oklch": {
    "l": 0.59763,
    "c": 0.18828,
    "h": 25.5
  },
  "luminance": 0.19018
}

Semantic roles & 50–950 ramp

primary

#D94240

secondary

#9ADADA

accent

#E7EA3E

background

#FFF8F7

surface

#FFEFED

border

#D7CAC8

text

#180B08

muted

#867C7B

Preview Lab

Preview with #D94240

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →