#D9404F#D9404F

#D9404F is a mid, vivid red. Relative luminance 0.190; OKLCH L 59.8% C 0.189 H 19.7°. Best body text is #000000 at 4.80:1 contrast (WCAG AA passes).

Color values

HEX#D9404F
RGBrgb(217, 64, 79)
HSLhsl(354, 67%, 55%)
HSVhsv(354, 71%, 85%)
CMYKcmyk(0%, 70.5%, 63.6%, 14.9%)
CIE-LABlab(50.67, 59.96, 26.61)
CIE-LCHlch(50.67, 65.60, 23.94°)
OKLaboklab(59.81% 0.1778 0.0636)
OKLCHoklch(59.81% 0.189 19.7)
XYZxyz(31.8633, 18.9876, 9.3828)
Luminance0.1898 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#D9404F #40D9CA
analogous
#D9409B #D9404F #D97E40
triadic
#D9404F #4FD940 #404FD9
tetradic
#D9404F #9BD940 #40D9CA #7E40D9
square
#D9404F #9BD940 #40D9CA #7E40D9
split-complementary
#D9404F #40D97E #409BD9
monochromatic
#841A25 #B72433 #D9404F #E3737E #EDA6AD

Accessibility & contrast

On white

4.38
#D9404F on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

4.80
#D9404F on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D9404F
4.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##D9404F#FFFFFF#000000##000000
##D9404F1.004.384.804.80
#FFFFFF4.381.0021.0021.00
#0000004.8021.001.001.00
##0000004.8021.001.001.00

Color blindness preview

Protanopia (red-blind)
#6A644E
Deuteranopia (green-blind)
#91844B
Tritanopia (blue-blind)
#EE0F47
Achromatopsia (no color)
#797979

Design tokens & code

CSS
--color: #d9404f;
/* rgb */ color: rgb(217, 64, 79);
/* oklch */ color: oklch(59.8% 0.189 19.7);
Tailwind
colors: {
  custom: {
    50: '#ec7f80',
    500: '#d9404f',
    950: '#000000',
  },
}
SCSS
$custom: #d9404f;
$custom-light: #ec7f80;
$custom-dark: #000000;
JSON
{
  "hex": "#d9404f",
  "rgb": {
    "r": 217,
    "g": 64,
    "b": 79
  },
  "hsl": {
    "h": 354.118,
    "s": 66.812,
    "l": 55.098
  },
  "oklch": {
    "l": 0.59805,
    "c": 0.18881,
    "h": 19.7
  },
  "luminance": 0.18983
}

Semantic roles & 50–950 ramp

primary
#D9404F
secondary
#9ADAD4
accent
#EAD93E
background
#FFF8F7
surface
#FFEFEE
border
#D7CAC9
text
#180B0A
muted
#867C7C

Preview Lab

Preview with #D9404F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#D9404F Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva