#D9404D#D9404D

#D9404D is a mid, vivid red. Relative luminance 0.190; OKLCH L 59.8% C 0.189 H 20.5°. Best body text is #000000 at 4.79:1 contrast (WCAG AA passes).

Color values

HEX	#D9404D
RGB	rgb(217, 64, 77)
HSL	hsl(355, 67%, 55%)
HSV	hsv(355, 71%, 85%)
CMYK	cmyk(0%, 70.5%, 64.5%, 14.9%)
CIE-LAB	lab(50.64, 59.84, 27.76)
CIE-LCH	lch(50.64, 65.96, 24.88°)
OKLab	oklab(59.77% 0.177 0.066)
OKLCH	oklch(59.77% 0.189 20.5)
XYZ	xyz(31.7915, 18.9590, 9.0052)
Luminance	0.1895 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D9404D #40D9CC

analogous

#D94099 #D9404D #D98040

triadic

#D9404D #4DD940 #404DD9

tetradic

#D9404D #99D940 #40D9CC #8040D9

square

#D9404D #99D940 #40D9CC #8040D9

split-complementary

#D9404D #40D980 #4099D9

monochromatic

#841A23 #B72431 #D9404D #E3737D #EDA6AC

Accessibility & contrast

On white

4.38

#D9404D on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.79

#D9404D on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D9404D

4.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D9404D	#FFFFFF	#000000	##000000
##D9404D	1.00	4.38	4.79	4.79
#FFFFFF	4.38	1.00	21.00	21.00
#000000	4.79	21.00	1.00	1.00
##000000	4.79	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6A644C

Deuteranopia (green-blind)

#918449

Tritanopia (blue-blind)

#EE0E46

Achromatopsia (no color)

#797979

Design tokens & code

CSS

--color: #d9404d;
/* rgb */ color: rgb(217, 64, 77);
/* oklch */ color: oklch(59.8% 0.189 20.5);

Tailwind

colors: {
  custom: {
    50: '#ec7f7e',
    500: '#d9404d',
    950: '#000000',
  },
}

SCSS

$custom: #d9404d;
$custom-light: #ec7f7e;
$custom-dark: #000000;

JSON

{
  "hex": "#d9404d",
  "rgb": {
    "r": 217,
    "g": 64,
    "b": 77
  },
  "hsl": {
    "h": 354.902,
    "s": 66.812,
    "l": 55.098
  },
  "oklch": {
    "l": 0.59769,
    "c": 0.18892,
    "h": 20.5
  },
  "luminance": 0.18954
}

Semantic roles & 50–950 ramp

primary

#D9404D

secondary

#9ADAD5

accent

#EADB3E

background

#FFF8F7

surface

#FFEFEE

border

#D7CAC9

text

#180B0A

muted

#867C7C

Preview Lab

Preview with #D9404D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →