#D9404C#D9404C

#D9404C is a mid, vivid red. Relative luminance 0.189; OKLCH L 59.8% C 0.189 H 20.8°. Best body text is #000000 at 4.79:1 contrast (WCAG AA passes).

Color values

HEX#D9404C
RGBrgb(217, 64, 76)
HSLhsl(355, 67%, 55%)
HSVhsv(355, 71%, 85%)
CMYKcmyk(0%, 70.5%, 65%, 14.9%)
CIE-LABlab(50.62, 59.78, 28.33)
CIE-LCHlch(50.62, 66.16, 25.35°)
OKLaboklab(59.75% 0.1766 0.0672)
OKLCHoklch(59.75% 0.189 20.8)
XYZxyz(31.7565, 18.9449, 8.8206)
Luminance0.1894 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#D9404C #40D9CD
analogous
#D94099 #D9404C #D98040
triadic
#D9404C #4CD940 #404CD9
tetradic
#D9404C #99D940 #40D9CD #8040D9
square
#D9404C #99D940 #40D9CD #8040D9
split-complementary
#D9404C #40D980 #4099D9
monochromatic
#841A23 #B72430 #D9404C #E3737C #EDA6AC

Accessibility & contrast

On white

4.39
#D9404C on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

4.79
#D9404C on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D9404C
4.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##D9404C#FFFFFF#000000##000000
##D9404C1.004.394.794.79
#FFFFFF4.391.0021.0021.00
#0000004.7921.001.001.00
##0000004.7921.001.001.00

Color blindness preview

Protanopia (red-blind)
#6A644B
Deuteranopia (green-blind)
#918448
Tritanopia (blue-blind)
#EE0D46
Achromatopsia (no color)
#787878

Design tokens & code

CSS
--color: #d9404c;
/* rgb */ color: rgb(217, 64, 76);
/* oklch */ color: oklch(59.8% 0.189 20.8);
Tailwind
colors: {
  custom: {
    50: '#ed7f7e',
    500: '#d9404c',
    950: '#000000',
  },
}
SCSS
$custom: #d9404c;
$custom-light: #ed7f7e;
$custom-dark: #000000;
JSON
{
  "hex": "#d9404c",
  "rgb": {
    "r": 217,
    "g": 64,
    "b": 76
  },
  "hsl": {
    "h": 355.294,
    "s": 66.812,
    "l": 55.098
  },
  "oklch": {
    "l": 0.59752,
    "c": 0.18898,
    "h": 20.8
  },
  "luminance": 0.1894
}

Semantic roles & 50–950 ramp

primary
#D9404C
secondary
#9ADAD5
accent
#EADC3E
background
#FFF8F7
surface
#FFEFEE
border
#D7CAC9
text
#180B09
muted
#867C7B

Preview Lab

Preview with #D9404C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#D9404C Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva