#D74AD9#D74AD9

#D74AD9 is a light, highly saturated purple. Relative luminance 0.244; OKLCH L 65.5% C 0.236 H 327.3°. Best body text is #000000 at 5.87:1 contrast (WCAG AA passes).

Color values

HEX#D74AD9
RGBrgb(215, 74, 217)
HSLhsl(299, 65%, 57%)
HSVhsv(299, 66%, 85%)
CMYKcmyk(0.9%, 65.9%, 0%, 14.9%)
CIE-LABlab(56.44, 71.57, -46.11)
CIE-LCHlch(56.44, 85.14, 327.21°)
OKLaboklab(65.52% 0.1987 -0.1276)
OKLCHoklch(65.52% 0.236 327.3)
XYZxyz(42.9968, 24.3573, 68.0689)
Luminance0.2435 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#D74AD9 #4CD94A
analogous
#904AD9 #D74AD9 #D94A94
triadic
#D74AD9 #D9D74A #4AD9D7
tetradic
#D74AD9 #D9904A #4CD94A #4A94D9
square
#D74AD9 #D9904A #4CD94A #4A94D9
split-complementary
#D74AD9 #94D94A #4AD990
monochromatic
#8A1D8B #BC28BE #D74AD9 #E27DE4 #EDAFEE

Accessibility & contrast

On white

3.58
#D74AD9 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

5.87
#D74AD9 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D74AD9
5.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##D74AD9#FFFFFF#000000##000000
##D74AD91.003.585.875.87
#FFFFFF3.581.0021.0021.00
#0000005.8721.001.001.00
##0000005.8721.001.001.00

Color blindness preview

Protanopia (red-blind)
#337CDD
Deuteranopia (green-blind)
#6C8ED5
Tritanopia (blue-blind)
#DD5E8C
Achromatopsia (no color)
#878787

Design tokens & code

CSS
--color: #d74ad9;
/* rgb */ color: rgb(215, 74, 217);
/* oklch */ color: oklch(65.5% 0.236 327.3);
Tailwind
colors: {
  custom: {
    50: '#e787e5',
    500: '#d74ad9',
    950: '#000000',
  },
}
SCSS
$custom: #d74ad9;
$custom-light: #e787e5;
$custom-dark: #000000;
JSON
{
  "hex": "#d74ad9",
  "rgb": {
    "r": 215,
    "g": 74,
    "b": 217
  },
  "hsl": {
    "h": 299.161,
    "s": 65.297,
    "l": 57.059
  },
  "oklch": {
    "l": 0.65524,
    "c": 0.23613,
    "h": 327.3
  },
  "luminance": 0.24354
}

Semantic roles & 50–950 ramp

primary
#D74AD9
secondary
#A3DCA2
accent
#E84042
background
#FEF8FE
surface
#FDF0FC
border
#D5CBD5
text
#160C16
muted
#847D84

Preview Lab

Preview with #D74AD9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#D74AD9 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva