#D74996#D74996

#D74996 is a light, vivid pink. Relative luminance 0.214; OKLCH L 62.4% C 0.192 H 350.6°. Best body text is #000000 at 5.28:1 contrast (WCAG AA passes).

Color values

HEX	#D74996
RGB	rgb(215, 73, 150)
HSL	hsl(327, 64%, 56%)
HSV	hsv(327, 66%, 84%)
CMYK	cmyk(0%, 66%, 30.2%, 15.7%)
CIE-LAB	lab(53.40, 62.32, -12.04)
CIE-LCH	lch(53.40, 63.47, 349.07°)
OKLab	oklab(62.36% 0.1898 -0.0313)
OKLCH	oklch(62.36% 0.192 350.6)
XYZ	xyz(35.9137, 21.4180, 31.0910)
Luminance	0.2141 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D74996 #49D78A

analogous

#D149D7 #D74996 #D7494F

triadic

#D74996 #96D749 #4996D7

tetradic

#D74996 #D7D149 #49D78A #494FD7

square

#D74996 #D7D149 #49D78A #494FD7

split-complementary

#D74996 #4FD749 #49D7D1

monochromatic

#881E57 #BA2978 #D74996 #E27BB3 #EDADD0

Accessibility & contrast

On white

3.98

#D74996 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.28

#D74996 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D74996

5.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D74996	#FFFFFF	#000000	##000000
##D74996	1.00	3.98	5.28	5.28
#FFFFFF	3.98	1.00	21.00	21.00
#000000	5.28	21.00	1.00	1.00
##000000	5.28	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#5E6F98

Deuteranopia (green-blind)

#868993

Tritanopia (blue-blind)

#E64269

Achromatopsia (no color)

#808080

Design tokens & code

CSS

--color: #d74996;
/* rgb */ color: rgb(215, 73, 150);
/* oklch */ color: oklch(62.4% 0.192 350.6);

Tailwind

colors: {
  custom: {
    50: '#e785b4',
    500: '#d74996',
    950: '#000000',
  },
}

SCSS

$custom: #d74996;
$custom-light: #e785b4;
$custom-dark: #000000;

JSON

{
  "hex": "#d74996",
  "rgb": {
    "r": 215,
    "g": 73,
    "b": 150
  },
  "hsl": {
    "h": 327.465,
    "s": 63.964,
    "l": 56.471
  },
  "oklch": {
    "l": 0.62364,
    "c": 0.19238,
    "h": 350.6
  },
  "luminance": 0.21414
}

Semantic roles & 50–950 ramp

primary

#D74996

secondary

#A1DBBB

accent

#E78D41

background

#FEF8FB

surface

#FDF0F6

border

#D5CBD0

text

#170C11

muted

#857D80

Preview Lab

Preview with #D74996

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →