#D74990#D74990
#D74990 is a light, vivid pink. Relative luminance 0.212; OKLCH L 62.1% C 0.190 H 353.2°. Best body text is #000000 at 5.25:1 contrast (WCAG AA passes).
Color values
| HEX | #D74990 |
|---|---|
| RGB | rgb(215, 73, 144) |
| HSL | hsl(330, 64%, 56%) |
| HSV | hsv(330, 66%, 84%) |
| CMYK | cmyk(0%, 66%, 33%, 15.7%) |
| CIE-LAB | lab(53.20, 61.61, -8.79) |
| CIE-LCH | lch(53.20, 62.24, 351.88°) |
| OKLab | oklab(62.15% 0.1882 -0.0225) |
| OKLCH | oklch(62.15% 0.19 353.2) |
| XYZ | xyz(35.4428, 21.2297, 28.6114) |
| Luminance | 0.2123 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Darkish Pink
#DA467D
ΔE00 4.71
Neon Pink
#FE019A
ΔE00 6.12
Deeppink
#FF1493
ΔE00 6.22
Electric Pink
#FF0490
ΔE00 6.33
Shocking Pink
#FE02A2
ΔE00 6.48
Hot Pink (survey)
#FF028D
ΔE00 6.49
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#D74990 #49D790
analogous
#D749D7 #D74990 #D74949
triadic
#D74990 #90D749 #4990D7
tetradic
#D74990 #D7D749 #49D790 #4949D7
square
#D74990 #D7D749 #49D790 #4949D7
split-complementary
#D74990 #49D749 #49D7D7
monochromatic
#881E53 #BA2971 #D74990 #E27BAF #EDADCD
Accessibility & contrast
On white
4.00
#D74990 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
5.25
#D74990 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #D74990
5.25:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##D74990 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##D74990 | 1.00 | 4.00 | 5.25 | 5.25 |
| #FFFFFF | 4.00 | 1.00 | 21.00 | 21.00 |
| #000000 | 5.25 | 21.00 | 1.00 | 1.00 |
| ##000000 | 5.25 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#606F92
Deuteranopia (green-blind)
#87898D
Tritanopia (blue-blind)
#E73F66
Achromatopsia (no color)
#7F7F7F
Design tokens & code
CSS
--color: #d74990; /* rgb */ color: rgb(215, 73, 144); /* oklch */ color: oklch(62.1% 0.190 353.2);
Tailwind
colors: {
custom: {
50: '#e885b0',
500: '#d74990',
950: '#000000',
},
}SCSS
$custom: #d74990; $custom-light: #e885b0; $custom-dark: #000000;
JSON
{
"hex": "#d74990",
"rgb": {
"r": 215,
"g": 73,
"b": 144
},
"hsl": {
"h": 330,
"s": 63.964,
"l": 56.471
},
"oklch": {
"l": 0.62147,
"c": 0.1895,
"h": 353.2
},
"luminance": 0.21226
}Semantic roles & 50–950 ramp
primary
#D74990
secondary
#A1DBBE
accent
#E79441
background
#FEF8FA
surface
#FDF0F4
border
#D5CBCE
text
#170C10
muted
#857D7F