#D74968#D74968

#D74968 is a mid, vivid red. Relative luminance 0.202; OKLCH L 61.0% C 0.178 H 11.1°. Best body text is #000000 at 5.04:1 contrast (WCAG AA passes).

Color values

HEX#D74968
RGBrgb(215, 73, 104)
HSLhsl(347, 64%, 56%)
HSVhsv(347, 66%, 84%)
CMYKcmyk(0%, 66%, 51.6%, 15.7%)
CIE-LABlab(52.08, 57.65, 13.49)
CIE-LCHlch(52.08, 59.20, 13.17°)
OKLaboklab(60.95% 0.1746 0.0343)
OKLCHoklch(60.95% 0.178 11.1)
XYZxyz(32.9084, 20.2159, 15.2632)
Luminance0.2021 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#D74968 #49D7B8
analogous
#D749AF #D74968 #D77149
triadic
#D74968 #68D749 #4968D7
tetradic
#D74968 #AFD749 #49D7B8 #7149D7
square
#D74968 #AFD749 #49D7B8 #7149D7
split-complementary
#D74968 #49D771 #49AFD7
monochromatic
#881E35 #BA2949 #D74968 #E27B92 #EDADBB

Accessibility & contrast

On white

4.16
#D74968 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

5.04
#D74968 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D74968
5.04:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##D74968#FFFFFF#000000##000000
##D749681.004.165.045.04
#FFFFFF4.161.0021.0021.00
#0000005.0421.001.001.00
##0000005.0421.001.001.00

Color blindness preview

Protanopia (red-blind)
#6A6A68
Deuteranopia (green-blind)
#8F8765
Tritanopia (blue-blind)
#EA3055
Achromatopsia (no color)
#7C7C7C

Design tokens & code

CSS
--color: #d74968;
/* rgb */ color: rgb(215, 73, 104);
/* oklch */ color: oklch(61.0% 0.178 11.1);
Tailwind
colors: {
  custom: {
    50: '#e98492',
    500: '#d74968',
    950: '#000000',
  },
}
SCSS
$custom: #d74968;
$custom-light: #e98492;
$custom-dark: #000000;
JSON
{
  "hex": "#d74968",
  "rgb": {
    "r": 215,
    "g": 73,
    "b": 104
  },
  "hsl": {
    "h": 346.901,
    "s": 63.964,
    "l": 56.471
  },
  "oklch": {
    "l": 0.60951,
    "c": 0.17793,
    "h": 11.1
  },
  "luminance": 0.20212
}

Semantic roles & 50–950 ramp

primary
#D74968
secondary
#A1DBCE
accent
#E7C341
background
#FFF8F8
surface
#FEF0F0
border
#D6CBCB
text
#170B0D
muted
#857C7D

Preview Lab

Preview with #D74968

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#D74968 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva