#D74940#D74940

#D74940 is a mid, vivid red. Relative luminance 0.196; OKLCH L 60.2% C 0.180 H 27.4°. Best body text is #000000 at 4.92:1 contrast (WCAG AA passes).

Color values

HEX	#D74940
RGB	rgb(215, 73, 64)
HSL	hsl(4, 65%, 55%)
HSV	hsv(4, 70%, 84%)
CMYK	cmyk(0%, 66%, 70.2%, 15.7%)
CIE-LAB	lab(51.37, 55.04, 36.11)
CIE-LCH	lch(51.37, 65.82, 33.27°)
OKLab	oklab(60.19% 0.1594 0.0828)
OKLCH	oklch(60.19% 0.18 27.4)
XYZ	xyz(31.3356, 19.5868, 6.9801)
Luminance	0.1958 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D74940 #40CED7

analogous

#D74083 #D74940 #D79440

triadic

#D74940 #40D749 #4940D7

tetradic

#D74940 #83D740 #40CED7 #9440D7

square

#D74940 #83D740 #40CED7 #9440D7

split-complementary

#D74940 #40D794 #4083D7

monochromatic

#81211B #B42E26 #D74940 #E27973 #ECA9A5

Accessibility & contrast

On white

4.27

#D74940 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.92

#D74940 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D74940

4.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D74940	#FFFFFF	#000000	##000000
##D74940	1.00	4.27	4.92	4.92
#FFFFFF	4.27	1.00	21.00	21.00
#000000	4.92	21.00	1.00	1.00
##000000	4.92	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#70673E

Deuteranopia (green-blind)

#94863C

Tritanopia (blue-blind)

#EC2248

Achromatopsia (no color)

#7A7A7A

Design tokens & code

CSS

--color: #d74940;
/* rgb */ color: rgb(215, 73, 64);
/* oklch */ color: oklch(60.2% 0.180 27.4);

Tailwind

colors: {
  custom: {
    50: '#eb8375',
    500: '#d74940',
    950: '#000000',
  },
}

SCSS

$custom: #d74940;
$custom-light: #eb8375;
$custom-dark: #000000;

JSON

{
  "hex": "#d74940",
  "rgb": {
    "r": 215,
    "g": 73,
    "b": 64
  },
  "hsl": {
    "h": 3.576,
    "s": 65.368,
    "l": 54.706
  },
  "oklch": {
    "l": 0.60186,
    "c": 0.17964,
    "h": 27.4
  },
  "luminance": 0.19582
}

Semantic roles & 50–950 ramp

primary

#D74940

secondary

#9AD5D9

accent

#DEE83F

background

#FFF8F7

surface

#FFEFED

border

#D7CAC8

text

#180B08

muted

#867C7B

Preview Lab

Preview with #D74940

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →