#D74840#D74840

#D74840 is a mid, vivid red. Relative luminance 0.195; OKLCH L 60.1% C 0.181 H 27.1°. Best body text is #000000 at 4.89:1 contrast (WCAG AA passes).

Color values

HEX	#D74840
RGB	rgb(215, 72, 64)
HSL	hsl(3, 65%, 55%)
HSV	hsv(3, 70%, 84%)
CMYK	cmyk(0%, 66.5%, 70.2%, 15.7%)
CIE-LAB	lab(51.22, 55.44, 35.93)
CIE-LCH	lch(51.22, 66.07, 32.95°)
OKLab	oklab(60.07% 0.1607 0.0824)
OKLCH	oklch(60.07% 0.181 27.1)
XYZ	xyz(31.2705, 19.4565, 6.9584)
Luminance	0.1945 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D74840 #40CFD7

analogous

#D74083 #D74840 #D79440

triadic

#D74840 #40D748 #4840D7

tetradic

#D74840 #83D740 #40CFD7 #9440D7

square

#D74840 #83D740 #40CFD7 #9440D7

split-complementary

#D74840 #40D794 #4083D7

monochromatic

#81211B #B42D26 #D74840 #E27873 #ECA9A5

Accessibility & contrast

On white

4.29

#D74840 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.89

#D74840 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D74840

4.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D74840	#FFFFFF	#000000	##000000
##D74840	1.00	4.29	4.89	4.89
#FFFFFF	4.29	1.00	21.00	21.00
#000000	4.89	21.00	1.00	1.00
##000000	4.89	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#70663E

Deuteranopia (green-blind)

#93853B

Tritanopia (blue-blind)

#EC2047

Achromatopsia (no color)

#7A7A7A

Design tokens & code

CSS

--color: #d74840;
/* rgb */ color: rgb(215, 72, 64);
/* oklch */ color: oklch(60.1% 0.181 27.1);

Tailwind

colors: {
  custom: {
    50: '#eb8375',
    500: '#d74840',
    950: '#000000',
  },
}

SCSS

$custom: #d74840;
$custom-light: #eb8375;
$custom-dark: #000000;

JSON

{
  "hex": "#d74840",
  "rgb": {
    "r": 215,
    "g": 72,
    "b": 64
  },
  "hsl": {
    "h": 3.179,
    "s": 65.368,
    "l": 54.706
  },
  "oklch": {
    "l": 0.60074,
    "c": 0.1806,
    "h": 27.1
  },
  "luminance": 0.19452
}

Semantic roles & 50–950 ramp

primary

#D74840

secondary

#9AD6D9

accent

#DFE83F

background

#FFF8F7

surface

#FFEFED

border

#D7CAC8

text

#180B08

muted

#867C7B

Preview Lab

Preview with #D74840

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →