#D74494#D74494

#D74494 is a mid, vivid pink. Relative luminance 0.207; OKLCH L 61.8% C 0.198 H 350.9°. Best body text is #000000 at 5.14:1 contrast (WCAG AA passes).

Color values

HEX	#D74494
RGB	rgb(215, 68, 148)
HSL	hsl(327, 65%, 55%)
HSV	hsv(327, 68%, 84%)
CMYK	cmyk(0%, 68.4%, 31.2%, 15.7%)
CIE-LAB	lab(52.65, 63.99, -12.00)
CIE-LCH	lch(52.65, 65.10, 349.38°)
OKLab	oklab(61.78% 0.1952 -0.0311)
OKLCH	oklch(61.78% 0.198 350.9)
XYZ	xyz(35.4386, 20.7234, 30.1450)
Luminance	0.2072 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D74494 #44D787

analogous

#D144D7 #D74494 #D7444A

triadic

#D74494 #94D744 #4494D7

tetradic

#D74494 #D7D144 #44D787 #444AD7

square

#D74494 #D7D144 #44D787 #444AD7

split-complementary

#D74494 #4AD744 #44D7D1

monochromatic

#841C55 #B72775 #D74494 #E276B1 #EDA9CE

Accessibility & contrast

On white

4.08

#D74494 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.14

#D74494 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D74494

5.14:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D74494	#FFFFFF	#000000	##000000
##D74494	1.00	4.08	5.14	5.14
#FFFFFF	4.08	1.00	21.00	21.00
#000000	5.14	21.00	1.00	1.00
##000000	5.14	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#5B6D96

Deuteranopia (green-blind)

#848791

Tritanopia (blue-blind)

#E73B66

Achromatopsia (no color)

#7E7E7E

Design tokens & code

CSS

--color: #d74494;
/* rgb */ color: rgb(215, 68, 148);
/* oklch */ color: oklch(61.8% 0.198 350.9);

Tailwind

colors: {
  custom: {
    50: '#e882b3',
    500: '#d74494',
    950: '#000000',
  },
}

SCSS

$custom: #d74494;
$custom-light: #e882b3;
$custom-dark: #000000;

JSON

{
  "hex": "#d74494",
  "rgb": {
    "r": 215,
    "g": 68,
    "b": 148
  },
  "hsl": {
    "h": 327.347,
    "s": 64.758,
    "l": 55.49
  },
  "oklch": {
    "l": 0.61783,
    "c": 0.1977,
    "h": 350.9
  },
  "luminance": 0.20719
}

Semantic roles & 50–950 ramp

primary

#D74494

secondary

#9DDAB9

accent

#E88C40

background

#FEF8FB

surface

#FDF0F6

border

#D5CBD0

text

#170B11

muted

#857C80

Preview Lab

Preview with #D74494

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →