#D74490#D74490

#D74490 is a mid, vivid pink. Relative luminance 0.206; OKLCH L 61.6% C 0.196 H 352.6°. Best body text is #000000 at 5.12:1 contrast (WCAG AA passes).

Color values

HEX#D74490
RGBrgb(215, 68, 144)
HSLhsl(329, 65%, 55%)
HSVhsv(329, 68%, 84%)
CMYKcmyk(0%, 68.4%, 33%, 15.7%)
CIE-LABlab(52.51, 63.52, -9.83)
CIE-LCHlch(52.51, 64.28, 351.21°)
OKLaboklab(61.64% 0.1942 -0.0253)
OKLCHoklch(61.64% 0.196 352.6)
XYZxyz(35.1274, 20.5989, 28.5063)
Luminance0.2059 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#D74490 #44D78B
analogous
#D544D7 #D74490 #D74446
triadic
#D74490 #90D744 #4490D7
tetradic
#D74490 #D7D544 #44D78B #4446D7
square
#D74490 #D7D544 #44D78B #4446D7
split-complementary
#D74490 #46D744 #44D7D5
monochromatic
#841C52 #B72771 #D74490 #E276AE #EDA9CC

Accessibility & contrast

On white

4.10
#D74490 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

5.12
#D74490 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D74490
5.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##D74490#FFFFFF#000000##000000
##D744901.004.105.125.12
#FFFFFF4.101.0021.0021.00
#0000005.1221.001.001.00
##0000005.1221.001.001.00

Color blindness preview

Protanopia (red-blind)
#5C6C92
Deuteranopia (green-blind)
#85878D
Tritanopia (blue-blind)
#E73A64
Achromatopsia (no color)
#7D7D7D

Design tokens & code

CSS
--color: #d74490;
/* rgb */ color: rgb(215, 68, 144);
/* oklch */ color: oklch(61.6% 0.196 352.6);
Tailwind
colors: {
  custom: {
    50: '#e882b0',
    500: '#d74490',
    950: '#000000',
  },
}
SCSS
$custom: #d74490;
$custom-light: #e882b0;
$custom-dark: #000000;
JSON
{
  "hex": "#d74490",
  "rgb": {
    "r": 215,
    "g": 68,
    "b": 144
  },
  "hsl": {
    "h": 328.98,
    "s": 64.758,
    "l": 55.49
  },
  "oklch": {
    "l": 0.61637,
    "c": 0.19579,
    "h": 352.6
  },
  "luminance": 0.20595
}

Semantic roles & 50–950 ramp

primary
#D74490
secondary
#9DDABA
accent
#E89140
background
#FEF8FA
surface
#FDF0F4
border
#D5CBCE
text
#170B10
muted
#857C7F

Preview Lab

Preview with #D74490

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#D74490 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva