#D74488#D74488
#D74488 is a mid, vivid pink. Relative luminance 0.204; OKLCH L 61.4% C 0.192 H 356.0°. Best body text is #000000 at 5.07:1 contrast (WCAG AA passes).
Color values
| HEX | #D74488 |
|---|---|
| RGB | rgb(215, 68, 136) |
| HSL | hsl(332, 65%, 55%) |
| HSV | hsv(332, 68%, 84%) |
| CMYK | cmyk(0%, 68.4%, 36.7%, 15.7%) |
| CIE-LAB | lab(52.25, 62.64, -5.45) |
| CIE-LCH | lch(52.25, 62.87, 355.02°) |
| OKLab | oklab(61.36% 0.1918 -0.0136) |
| OKLCH | oklch(61.36% 0.192 356) |
| XYZ | xyz(34.5375, 20.3630, 25.3994) |
| Luminance | 0.2036 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Darkish Pink
#DA467D
ΔE00 3.27
Electric Pink
#FF0490
ΔE00 6.16
Hot Pink (survey)
#FF028D
ΔE00 6.17
Deeppink
#FF1493
ΔE00 6.22
Strong Pink
#FF0789
ΔE00 6.29
Neon Pink
#FE019A
ΔE00 6.43
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#D74488 #44D793
analogous
#D744D1 #D74488 #D74944
triadic
#D74488 #88D744 #4488D7
tetradic
#D74488 #D1D744 #44D793 #4944D7
square
#D74488 #D1D744 #44D793 #4944D7
split-complementary
#D74488 #44D749 #44D1D7
monochromatic
#841C4C #B7276A #D74488 #E276A8 #EDA9C8
Accessibility & contrast
On white
4.14
#D74488 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
5.07
#D74488 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #D74488
5.07:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##D74488 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##D74488 | 1.00 | 4.14 | 5.07 | 5.07 |
| #FFFFFF | 4.14 | 1.00 | 21.00 | 21.00 |
| #000000 | 5.07 | 21.00 | 1.00 | 1.00 |
| ##000000 | 5.07 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5F6B8A
Deuteranopia (green-blind)
#878785
Tritanopia (blue-blind)
#E83660
Achromatopsia (no color)
#7D7D7D
Design tokens & code
CSS
--color: #d74488; /* rgb */ color: rgb(215, 68, 136); /* oklch */ color: oklch(61.4% 0.192 356.0);
Tailwind
colors: {
custom: {
50: '#e882aa',
500: '#d74488',
950: '#000000',
},
}SCSS
$custom: #d74488; $custom-light: #e882aa; $custom-dark: #000000;
JSON
{
"hex": "#d74488",
"rgb": {
"r": 215,
"g": 68,
"b": 136
},
"hsl": {
"h": 332.245,
"s": 64.758,
"l": 55.49
},
"oklch": {
"l": 0.61358,
"c": 0.19232,
"h": 356
},
"luminance": 0.20359
}Semantic roles & 50–950 ramp
primary
#D74488
secondary
#9DDABE
accent
#E89A40
background
#FEF8FA
surface
#FDF0F4
border
#D5CBCE
text
#170B10
muted
#857C7F