#D740DD#D740DD

#D740DD is a light, highly saturated purple. Relative luminance 0.233; OKLCH L 64.9% C 0.251 H 326.3°. Best body text is #000000 at 5.67:1 contrast (WCAG AA passes).

Color values

HEX	#D740DD
RGB	rgb(215, 64, 221)
HSL	hsl(298, 70%, 56%)
HSV	hsv(298, 71%, 87%)
CMYK	cmyk(2.7%, 71%, 0%, 13.3%)
CIE-LAB	lab(55.42, 75.73, -50.00)
CIE-LCH	lch(55.42, 90.75, 326.56°)
OKLab	oklab(64.86% 0.2085 -0.1389)
OKLCH	oklch(64.86% 0.251 326.3)
XYZ	xyz(42.9081, 23.3372, 70.6371)
Luminance	0.2333 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D740DD #46DD40

analogous

#8840DD #D740DD #DD4094

triadic

#D740DD #DDD740 #40DDD7

tetradic

#D740DD #DD8840 #46DD40 #4094DD

square

#D740DD #DD8840 #46DD40 #4094DD

split-complementary

#D740DD #94DD40 #40DD88

monochromatic

#86198A #B822BE #D740DD #E274E6 #EDA8EF

Accessibility & contrast

On white

3.71

#D740DD on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.67

#D740DD on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D740DD

5.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D740DD	#FFFFFF	#000000	##000000
##D740DD	1.00	3.71	5.67	5.67
#FFFFFF	3.71	1.00	21.00	21.00
#000000	5.67	21.00	1.00	1.00
##000000	5.67	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#1879E1

Deuteranopia (green-blind)

#658BD9

Tritanopia (blue-blind)

#DD5A8B

Achromatopsia (no color)

#858585

Design tokens & code

CSS

--color: #d740dd;
/* rgb */ color: rgb(215, 64, 221);
/* oklch */ color: oklch(64.9% 0.251 326.3);

Tailwind

colors: {
  custom: {
    50: '#e783e8',
    500: '#d740dd',
    950: '#000000',
  },
}

SCSS

$custom: #d740dd;
$custom-light: #e783e8;
$custom-dark: #000000;

JSON

{
  "hex": "#d740dd",
  "rgb": {
    "r": 215,
    "g": 64,
    "b": 221
  },
  "hsl": {
    "h": 297.707,
    "s": 69.778,
    "l": 55.882
  },
  "oklch": {
    "l": 0.64856,
    "c": 0.25053,
    "h": 326.3
  },
  "luminance": 0.23334
}

Semantic roles & 50–950 ramp

primary

#D740DD

secondary

#9EDD9C

accent

#ED3B42

background

#FEF8FE

surface

#FDF0FD

border

#D5CBD5

text

#170C16

muted

#857D84

Preview Lab

Preview with #D740DD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →