#D740D7#D740D7

#D740D7 is a light, highly saturated purple. Relative luminance 0.230; OKLCH L 64.5% C 0.246 H 328.0°. Best body text is #000000 at 5.60:1 contrast (WCAG AA passes).

Color values

HEX	#D740D7
RGB	rgb(215, 64, 215)
HSL	hsl(300, 65%, 55%)
HSV	hsv(300, 70%, 84%)
CMYK	cmyk(0%, 70.2%, 0%, 15.7%)
CIE-LAB	lab(55.10, 74.76, -47.11)
CIE-LCH	lch(55.10, 88.36, 327.78°)
OKLab	oklab(64.52% 0.2085 -0.1305)
OKLCH	oklch(64.52% 0.246 328)
XYZ	xyz(42.1229, 23.0232, 66.5021)
Luminance	0.2302 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D740D7 #40D740

analogous

#8C40D7 #D740D7 #D7408C

triadic

#D740D7 #D7D740 #40D7D7

tetradic

#D740D7 #D78C40 #40D740 #408CD7

square

#D740D7 #D78C40 #40D740 #408CD7

split-complementary

#D740D7 #8CD740 #40D78C

monochromatic

#811B81 #B426B4 #D740D7 #E273E2 #ECA5EC

Accessibility & contrast

On white

3.75

#D740D7 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.60

#D740D7 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D740D7

5.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D740D7	#FFFFFF	#000000	##000000
##D740D7	1.00	3.75	5.60	5.60
#FFFFFF	3.75	1.00	21.00	21.00
#000000	5.60	21.00	1.00	1.00
##000000	5.60	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#2577DB

Deuteranopia (green-blind)

#688BD3

Tritanopia (blue-blind)

#DE5788

Achromatopsia (no color)

#848484

Design tokens & code

CSS

--color: #d740d7;
/* rgb */ color: rgb(215, 64, 215);
/* oklch */ color: oklch(64.5% 0.246 328.0);

Tailwind

colors: {
  custom: {
    50: '#e783e4',
    500: '#d740d7',
    950: '#000000',
  },
}

SCSS

$custom: #d740d7;
$custom-light: #e783e4;
$custom-dark: #000000;

JSON

{
  "hex": "#d740d7",
  "rgb": {
    "r": 215,
    "g": 64,
    "b": 215
  },
  "hsl": {
    "h": 300,
    "s": 65.368,
    "l": 54.706
  },
  "oklch": {
    "l": 0.64522,
    "c": 0.24599,
    "h": 328
  },
  "luminance": 0.2302
}

Semantic roles & 50–950 ramp

primary

#D740D7

secondary

#9AD99A

accent

#E83F3F

background

#FEF8FE

surface

#FDF0FC

border

#D5CBD5

text

#170C15

muted

#857D84

Preview Lab

Preview with #D740D7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →