#D740CF#D740CF
#D740CF is a light, highly saturated purple. Relative luminance 0.226; OKLCH L 64.1% C 0.240 H 330.2°. Best body text is #000000 at 5.52:1 contrast (WCAG AA passes).
Color values
| HEX | #D740CF |
|---|---|
| RGB | rgb(215, 64, 207) |
| HSL | hsl(303, 65%, 55%) |
| HSV | hsv(303, 70%, 84%) |
| CMYK | cmyk(0%, 70.2%, 3.7%, 15.7%) |
| CIE-LAB | lab(54.68, 73.50, -43.21) |
| CIE-LCH | lch(54.68, 85.26, 329.55°) |
| OKLab | oklab(64.09% 0.2084 -0.1192) |
| OKLCH | oklch(64.09% 0.24 330.2) |
| XYZ | xyz(41.1200, 22.6220, 61.2201) |
| Luminance | 0.2262 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Pinkish Purple
#D648D7
ΔE00 1.69
Pinky Purple
#C94CBE
ΔE00 3.16
Fuchsia (survey)
#ED0DD9
ΔE00 3.43
Purple Pink
#D725DE
ΔE00 3.59
Purpleish Pink
#DF4EC8
ΔE00 3.64
Pink Purple
#EF1DE7
ΔE00 4.24
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#D740CF #40D748
analogous
#9440D7 #D740CF #D74083
triadic
#D740CF #CFD740 #40CFD7
tetradic
#D740CF #D79440 #40D748 #4083D7
square
#D740CF #D79440 #40D748 #4083D7
split-complementary
#D740CF #83D740 #40D794
monochromatic
#811B7C #B426AD #D740CF #E273DC #ECA5E8
Accessibility & contrast
On white
3.80
#D740CF on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
5.52
#D740CF on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #D740CF
5.52:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##D740CF | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##D740CF | 1.00 | 3.80 | 5.52 | 5.52 |
| #FFFFFF | 3.80 | 1.00 | 21.00 | 21.00 |
| #000000 | 5.52 | 21.00 | 1.00 | 1.00 |
| ##000000 | 5.52 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3076D3
Deuteranopia (green-blind)
#6D8ACB
Tritanopia (blue-blind)
#DF5383
Achromatopsia (no color)
#838383
Design tokens & code
CSS
--color: #d740cf; /* rgb */ color: rgb(215, 64, 207); /* oklch */ color: oklch(64.1% 0.240 330.2);
Tailwind
colors: {
custom: {
50: '#e782de',
500: '#d740cf',
950: '#000000',
},
}SCSS
$custom: #d740cf; $custom-light: #e782de; $custom-dark: #000000;
JSON
{
"hex": "#d740cf",
"rgb": {
"r": 215,
"g": 64,
"b": 207
},
"hsl": {
"h": 303.179,
"s": 65.368,
"l": 54.706
},
"oklch": {
"l": 0.64089,
"c": 0.24004,
"h": 330.2
},
"luminance": 0.22619
}Semantic roles & 50–950 ramp
primary
#D740CF
secondary
#9AD99D
accent
#E8483F
background
#FEF8FD
surface
#FDF0FB
border
#D5CBD4
text
#160C15
muted
#847D83