#D740A5#D740A5

#D740A5 is a light, highly saturated pink. Relative luminance 0.208; OKLCH L 62.1% C 0.212 H 344.0°. Best body text is #000000 at 5.17:1 contrast (WCAG AA passes).

Color values

HEX	#D740A5
RGB	rgb(215, 64, 165)
HSL	hsl(320, 65%, 55%)
HSV	hsv(320, 70%, 84%)
CMYK	cmyk(0%, 70.2%, 23.3%, 15.7%)
CIE-LAB	lab(52.77, 67.52, -21.85)
CIE-LCH	lch(52.77, 70.97, 342.07°)
OKLab	oklab(62.08% 0.2036 -0.0583)
OKLCH	oklch(62.08% 0.212 344)
XYZ	xyz(36.6506, 20.8342, 37.6813)
Luminance	0.2083 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D740A5 #40D772

analogous

#BE40D7 #D740A5 #D74059

triadic

#D740A5 #A5D740 #40A5D7

tetradic

#D740A5 #D7BE40 #40D772 #4059D7

square

#D740A5 #D7BE40 #40D772 #4059D7

split-complementary

#D740A5 #59D740 #40D7BE

monochromatic

#811B60 #B42685 #D740A5 #E273BD #ECA5D5

Accessibility & contrast

On white

4.07

#D740A5 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.17

#D740A5 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D740A5

5.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D740A5	#FFFFFF	#000000	##000000
##D740A5	1.00	4.07	5.17	5.17
#FFFFFF	4.07	1.00	21.00	21.00
#000000	5.17	21.00	1.00	1.00
##000000	5.17	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#506EA8

Deuteranopia (green-blind)

#7E87A1

Tritanopia (blue-blind)

#E53F6D

Achromatopsia (no color)

#7E7E7E

Design tokens & code

CSS

--color: #d740a5;
/* rgb */ color: rgb(215, 64, 165);
/* oklch */ color: oklch(62.1% 0.212 344.0);

Tailwind

colors: {
  custom: {
    50: '#e781c0',
    500: '#d740a5',
    950: '#000000',
  },
}

SCSS

$custom: #d740a5;
$custom-light: #e781c0;
$custom-dark: #000000;

JSON

{
  "hex": "#d740a5",
  "rgb": {
    "r": 215,
    "g": 64,
    "b": 165
  },
  "hsl": {
    "h": 319.868,
    "s": 65.368,
    "l": 54.706
  },
  "oklch": {
    "l": 0.62081,
    "c": 0.21177,
    "h": 344
  },
  "luminance": 0.2083
}

Semantic roles & 50–950 ramp

primary

#D740A5

secondary

#9AD9AF

accent

#E8773F

background

#FEF8FB

surface

#FDF0F7

border

#D5CBD0

text

#170B12

muted

#857C81

Preview Lab

Preview with #D740A5

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →