#D7403E#D7403E

#D7403E is a mid, vivid red. Relative luminance 0.185; OKLCH L 59.2% C 0.188 H 25.7°. Best body text is #000000 at 4.69:1 contrast (WCAG AA passes).

Color values

HEX	#D7403E
RGB	rgb(215, 64, 62)
HSL	hsl(1, 66%, 54%)
HSV	hsv(1, 71%, 84%)
CMYK	cmyk(0%, 70.2%, 71.2%, 15.7%)
CIE-LAB	lab(50.06, 58.45, 35.71)
CIE-LCH	lch(50.06, 68.49, 31.43°)
OKLab	oklab(59.2% 0.1698 0.0816)
OKLCH	oklch(59.2% 0.188 25.7)
XYZ	xyz(30.7306, 18.4663, 6.5027)
Luminance	0.1846 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D7403E #3ED5D7

analogous

#D73E89 #D7403E #D78C3E

triadic

#D7403E #3ED740 #403ED7

tetradic

#D7403E #89D73E #3ED5D7 #8C3ED7

square

#D7403E #89D73E #3ED5D7 #8C3ED7

split-complementary

#D7403E #3ED78C #3E89D7

monochromatic

#801C1B #B32725 #D7403E #E27271 #ECA4A3

Accessibility & contrast

On white

4.48

#D7403E on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.69

#D7403E on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D7403E

4.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D7403E	#FFFFFF	#000000	##000000
##D7403E	1.00	4.48	4.69	4.69
#FFFFFF	4.48	1.00	21.00	21.00
#000000	4.69	21.00	1.00	1.00
##000000	4.69	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6B623C

Deuteranopia (green-blind)

#918339

Tritanopia (blue-blind)

#EC0541

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #d7403e;
/* rgb */ color: rgb(215, 64, 62);
/* oklch */ color: oklch(59.2% 0.188 25.7);

Tailwind

colors: {
  custom: {
    50: '#ec7e73',
    500: '#d7403e',
    950: '#000000',
  },
}

SCSS

$custom: #d7403e;
$custom-light: #ec7e73;
$custom-dark: #000000;

JSON

{
  "hex": "#d7403e",
  "rgb": {
    "r": 215,
    "g": 64,
    "b": 62
  },
  "hsl": {
    "h": 0.784,
    "s": 65.665,
    "l": 54.314
  },
  "oklch": {
    "l": 0.59197,
    "c": 0.18834,
    "h": 25.7
  },
  "luminance": 0.18462
}

Semantic roles & 50–950 ramp

primary

#D7403E

secondary

#98D8D9

accent

#E6E93F

background

#FFF8F7

surface

#FFEFED

border

#D7CAC8

text

#180B08

muted

#867C7B

Preview Lab

Preview with #D7403E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →