#D739C4#D739C4

#D739C4 is a light, highly saturated purple. Relative luminance 0.214; OKLCH L 62.9% C 0.240 H 333.5°. Best body text is #000000 at 5.27:1 contrast (WCAG AA passes).

Color values

HEX	#D739C4
RGB	rgb(215, 57, 196)
HSL	hsl(307, 66%, 53%)
HSV	hsv(307, 73%, 84%)
CMYK	cmyk(0%, 73.5%, 8.8%, 15.7%)
CIE-LAB	lab(53.34, 74.08, -39.00)
CIE-LCH	lch(53.34, 83.72, 332.23°)
OKLab	oklab(62.95% 0.2144 -0.107)
OKLCH	oklch(62.95% 0.24 333.5)
XYZ	xyz(39.4515, 21.3622, 54.2594)
Luminance	0.2136 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D739C4 #39D74C

analogous

#9B39D7 #D739C4 #D73975

triadic

#D739C4 #C4D739 #39C4D7

tetradic

#D739C4 #D79B39 #39D74C #3975D7

square

#D739C4 #D79B39 #39D74C #3975D7

split-complementary

#D739C4 #75D739 #39D79B

monochromatic

#7C1971 #AF239F #D739C4 #E16CD3 #EC9FE2

Accessibility & contrast

On white

3.98

#D739C4 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.27

#D739C4 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D739C4

5.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D739C4	#FFFFFF	#000000	##000000
##D739C4	1.00	3.98	5.27	5.27
#FFFFFF	3.98	1.00	21.00	21.00
#000000	5.27	21.00	1.00	1.00
##000000	5.27	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#3371C8

Deuteranopia (green-blind)

#6F87C0

Tritanopia (blue-blind)

#E1497B

Achromatopsia (no color)

#7F7F7F

Design tokens & code

CSS

--color: #d739c4;
/* rgb */ color: rgb(215, 57, 196);
/* oklch */ color: oklch(62.9% 0.240 333.5);

Tailwind

colors: {
  custom: {
    50: '#e77fd6',
    500: '#d739c4',
    950: '#000000',
  },
}

SCSS

$custom: #d739c4;
$custom-light: #e77fd6;
$custom-dark: #000000;

JSON

{
  "hex": "#d739c4",
  "rgb": {
    "r": 215,
    "g": 57,
    "b": 196
  },
  "hsl": {
    "h": 307.215,
    "s": 66.387,
    "l": 53.333
  },
  "oklch": {
    "l": 0.62949,
    "c": 0.23957,
    "h": 333.5
  },
  "luminance": 0.21359
}

Semantic roles & 50–950 ramp

primary

#D739C4

secondary

#94D89C

accent

#E9533E

background

#FEF8FD

surface

#FDEFFA

border

#D5CAD3

text

#170B14

muted

#857C83

Preview Lab

Preview with #D739C4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →