#D73974#D73974

#D73974 is a mid, vivid pink. Relative luminance 0.186; OKLCH L 59.7% C 0.198 H 2.9°. Best body text is #000000 at 4.73:1 contrast (WCAG AA passes).

Color values

HEX	#D73974
RGB	rgb(215, 57, 116)
HSL	hsl(338, 66%, 53%)
HSV	hsv(338, 73%, 84%)
CMYK	cmyk(0%, 73.5%, 46%, 15.7%)
CIE-LAB	lab(50.26, 64.54, 3.67)
CIE-LCH	lch(50.26, 64.64, 3.26°)
OKLab	oklab(59.7% 0.1977 0.0101)
OKLCH	oklch(59.7% 0.198 2.9)
XYZ	xyz(32.6425, 18.6386, 18.3983)
Luminance	0.1863 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D73974 #39D79C

analogous

#D739C3 #D73974 #D74D39

triadic

#D73974 #74D739 #3974D7

tetradic

#D73974 #C3D739 #39D79C #4D39D7

square

#D73974 #C3D739 #39D79C #4D39D7

split-complementary

#D73974 #39D74D #39C3D7

monochromatic

#7C193E #AF2358 #D73974 #E16C98 #EC9FBB

Accessibility & contrast

On white

4.44

#D73974 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.73

#D73974 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D73974

4.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D73974	#FFFFFF	#000000	##000000
##D73974	1.00	4.44	4.73	4.73
#FFFFFF	4.44	1.00	21.00	21.00
#000000	4.73	21.00	1.00	1.00
##000000	4.73	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#5E6475

Deuteranopia (green-blind)

#888370

Tritanopia (blue-blind)

#EA1A52

Achromatopsia (no color)

#787878

Design tokens & code

CSS

--color: #d73974;
/* rgb */ color: rgb(215, 57, 116);
/* oklch */ color: oklch(59.7% 0.198 2.9);

Tailwind

colors: {
  custom: {
    50: '#e97c9b',
    500: '#d73974',
    950: '#000000',
  },
}

SCSS

$custom: #d73974;
$custom-light: #e97c9b;
$custom-dark: #000000;

JSON

{
  "hex": "#d73974",
  "rgb": {
    "r": 215,
    "g": 57,
    "b": 116
  },
  "hsl": {
    "h": 337.595,
    "s": 66.387,
    "l": 53.333
  },
  "oklch": {
    "l": 0.59701,
    "c": 0.19795,
    "h": 2.9
  },
  "luminance": 0.18634
}

Semantic roles & 50–950 ramp

primary

#D73974

secondary

#94D8BE

accent

#E9AA3E

background

#FFF8F9

surface

#FEEFF2

border

#D6CACC

text

#170B0E

muted

#857C7E

Preview Lab

Preview with #D73974

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →