#D73774#D73774

#D73774 is a mid, vivid pink. Relative luminance 0.184; OKLCH L 59.5% C 0.200 H 2.7°. Best body text is #000000 at 4.69:1 contrast (WCAG AA passes).

Color values

HEX	#D73774
RGB	rgb(215, 55, 116)
HSL	hsl(337, 67%, 53%)
HSV	hsv(337, 74%, 84%)
CMYK	cmyk(0%, 74.4%, 46%, 15.7%)
CIE-LAB	lab(50.03, 65.18, 3.34)
CIE-LCH	lch(50.03, 65.27, 2.93°)
OKLab	oklab(59.53% 0.1998 0.0093)
OKLCH	oklch(59.53% 0.2 2.7)
XYZ	xyz(32.5456, 18.4447, 18.3660)
Luminance	0.1844 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D73774 #37D79A

analogous

#D737C4 #D73774 #D74A37

triadic

#D73774 #74D737 #3774D7

tetradic

#D73774 #C4D737 #37D79A #4A37D7

square

#D73774 #C4D737 #37D79A #4A37D7

split-complementary

#D73774 #37D74A #37C4D7

monochromatic

#7B193E #AE2358 #D73774 #E16A97 #EB9DBB

Accessibility & contrast

On white

4.48

#D73774 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.69

#D73774 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D73774

4.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D73774	#FFFFFF	#000000	##000000
##D73774	1.00	4.48	4.69	4.69
#FFFFFF	4.48	1.00	21.00	21.00
#000000	4.69	21.00	1.00	1.00
##000000	4.69	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#5C6375

Deuteranopia (green-blind)

#878270

Tritanopia (blue-blind)

#EA1651

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #d73774;
/* rgb */ color: rgb(215, 55, 116);
/* oklch */ color: oklch(59.5% 0.200 2.7);

Tailwind

colors: {
  custom: {
    50: '#e97c9b',
    500: '#d73774',
    950: '#000000',
  },
}

SCSS

$custom: #d73774;
$custom-light: #e97c9b;
$custom-dark: #000000;

JSON

{
  "hex": "#d73774",
  "rgb": {
    "r": 215,
    "g": 55,
    "b": 116
  },
  "hsl": {
    "h": 337.125,
    "s": 66.667,
    "l": 52.941
  },
  "oklch": {
    "l": 0.59532,
    "c": 0.19999,
    "h": 2.7
  },
  "luminance": 0.1844
}

Semantic roles & 50–950 ramp

primary

#D73774

secondary

#92D7BD

accent

#EAA83E

background

#FFF8F9

surface

#FEEFF2

border

#D6CACC

text

#170B0E

muted

#857C7E

Preview Lab

Preview with #D73774

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →