#D72E37#D72E37

#D72E37 is a mid, highly saturated red. Relative luminance 0.167; OKLCH L 57.5% C 0.204 H 24.1°. Best body text is #FFFFFF at 4.84:1 contrast (WCAG AA passes).

Color values

HEX	#D72E37
RGB	rgb(215, 46, 55)
HSL	hsl(357, 68%, 51%)
HSV	hsv(357, 79%, 84%)
CMYK	cmyk(0%, 78.6%, 74.4%, 15.7%)
CIE-LAB	lab(47.86, 64.03, 37.21)
CIE-LCH	lch(47.86, 74.06, 30.16°)
OKLab	oklab(57.53% 0.186 0.0833)
OKLCH	oklch(57.53% 0.204 24.1)
XYZ	xyz(29.6944, 16.6816, 5.2700)
Luminance	0.1668 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D72E37 #2ED7CE

analogous

#D72E8B #D72E37 #D7792E

triadic

#D72E37 #37D72E #2E37D7

tetradic

#D72E37 #8BD72E #2ED7CE #792ED7

square

#D72E37 #8BD72E #2ED7CE #792ED7

split-complementary

#D72E37 #2ED779 #2E8BD7

monochromatic

#74161B #A82027 #D72E37 #E16168 #EB9599

Accessibility & contrast

On white

4.84

#D72E37 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.34

#D72E37 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #D72E37

4.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D72E37	#FFFFFF	#000000	##FFFFFF
##D72E37	1.00	4.84	4.34	4.84
#FFFFFF	4.84	1.00	21.00	1.00
#000000	4.34	21.00	1.00	21.00
##FFFFFF	4.84	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#635A35

Deuteranopia (green-blind)

#8D7F31

Tritanopia (blue-blind)

#ED0033

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #d72e37;
/* rgb */ color: rgb(215, 46, 55);
/* oklch */ color: oklch(57.5% 0.204 24.1);

Tailwind

colors: {
  custom: {
    50: '#ed776e',
    500: '#d72e37',
    950: '#000000',
  },
}

SCSS

$custom: #d72e37;
$custom-light: #ed776e;
$custom-dark: #000000;

JSON

{
  "hex": "#d72e37",
  "rgb": {
    "r": 215,
    "g": 46,
    "b": 55
  },
  "hsl": {
    "h": 356.805,
    "s": 67.871,
    "l": 51.176
  },
  "oklch": {
    "l": 0.57531,
    "c": 0.20379,
    "h": 24.1
  },
  "luminance": 0.16677
}

Semantic roles & 50–950 ramp

primary

#D72E37

secondary

#8BD6D2

accent

#EBE13D

background

#FFF7F6

surface

#FFEEEC

border

#D7C9C7

text

#180A07

muted

#867C7A

Preview Lab

Preview with #D72E37

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →