#D72E36#D72E36
#D72E36 is a mid, highly saturated red. Relative luminance 0.167; OKLCH L 57.5% C 0.204 H 24.4°. Best body text is #FFFFFF at 4.85:1 contrast (WCAG AA passes).
Color values
| HEX | #D72E36 |
|---|---|
| RGB | rgb(215, 46, 54) |
| HSL | hsl(357, 68%, 51%) |
| HSV | hsv(357, 79%, 84%) |
| CMYK | cmyk(0%, 78.6%, 74.9%, 15.7%) |
| CIE-LAB | lab(47.84, 63.99, 37.77) |
| CIE-LCH | lch(47.84, 74.31, 30.55°) |
| OKLab | oklab(57.52% 0.1856 0.0843) |
| OKLCH | oklch(57.52% 0.204 24.4) |
| XYZ | xyz(29.6707, 16.6721, 5.1451) |
| Luminance | 0.1667 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddish
#C44240
ΔE00 3.73
Crimson
#DC143C
ΔE00 3.75
Faded Red
#D3494E
ΔE00 5.16
Cherry (survey)
#CF0234
ΔE00 5.16
Dull Red
#BB3F3F
ΔE00 5.29
Cherry Red
#F7022A
ΔE00 5.85
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#D72E36 #2ED7CF
analogous
#D72E8A #D72E36 #D77A2E
triadic
#D72E36 #36D72E #2E36D7
tetradic
#D72E36 #8AD72E #2ED7CF #7A2ED7
square
#D72E36 #8AD72E #2ED7CF #7A2ED7
split-complementary
#D72E36 #2ED77A #2E8AD7
monochromatic
#74161B #A82027 #D72E36 #E16167 #EB9599
Accessibility & contrast
On white
4.85
#D72E36 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.33
#D72E36 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #D72E36
4.85:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##D72E36 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##D72E36 | 1.00 | 4.85 | 4.33 | 4.85 |
| #FFFFFF | 4.85 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.33 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.85 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#635A34
Deuteranopia (green-blind)
#8D7F2F
Tritanopia (blue-blind)
#ED0033
Achromatopsia (no color)
#717171
Design tokens & code
CSS
--color: #d72e36; /* rgb */ color: rgb(215, 46, 54); /* oklch */ color: oklch(57.5% 0.204 24.4);
Tailwind
colors: {
custom: {
50: '#ed766d',
500: '#d72e36',
950: '#000000',
},
}SCSS
$custom: #d72e36; $custom-light: #ed766d; $custom-dark: #000000;
JSON
{
"hex": "#d72e36",
"rgb": {
"r": 215,
"g": 46,
"b": 54
},
"hsl": {
"h": 357.16,
"s": 67.871,
"l": 51.176
},
"oklch": {
"l": 0.57518,
"c": 0.20388,
"h": 24.4
},
"luminance": 0.16667
}Semantic roles & 50–950 ramp
primary
#D72E36
secondary
#8BD6D2
accent
#EBE33D
background
#FFF7F6
surface
#FFEEEB
border
#D7C9C6
text
#180A07
muted
#867C7A