#D72E30#D72E30
#D72E30 is a mid, highly saturated red. Relative luminance 0.166; OKLCH L 57.4% C 0.205 H 26.1°. Best body text is #FFFFFF at 4.86:1 contrast (WCAG AA passes).
Color values
| HEX | #D72E30 |
|---|---|
| RGB | rgb(215, 46, 48) |
| HSL | hsl(359, 68%, 51%) |
| HSV | hsv(359, 79%, 84%) |
| CMYK | cmyk(0%, 78.6%, 77.7%, 15.7%) |
| CIE-LAB | lab(47.78, 63.78, 41.08) |
| CIE-LCH | lch(47.78, 75.86, 32.78°) |
| OKLab | oklab(57.45% 0.1837 0.0899) |
| OKLCH | oklch(57.45% 0.205 26.1) |
| XYZ | xyz(29.5384, 16.6192, 4.4483) |
| Luminance | 0.1661 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddish
#C44240
ΔE00 4.39
Crimson
#DC143C
ΔE00 5.22
Cherry Red
#F7022A
ΔE00 5.44
Dull Red
#BB3F3F
ΔE00 5.95
Cherry (survey)
#CF0234
ΔE00 6.18
Faded Red
#D3494E
ΔE00 6.26
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#D72E30 #2ED7D5
analogous
#D72E84 #D72E30 #D7802E
triadic
#D72E30 #30D72E #2E30D7
tetradic
#D72E30 #84D72E #2ED7D5 #802ED7
square
#D72E30 #84D72E #2ED7D5 #802ED7
split-complementary
#D72E30 #2ED780 #2E84D7
monochromatic
#741617 #A82022 #D72E30 #E16163 #EB9596
Accessibility & contrast
On white
4.86
#D72E30 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.32
#D72E30 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #D72E30
4.86:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##D72E30 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##D72E30 | 1.00 | 4.86 | 4.32 | 4.86 |
| #FFFFFF | 4.86 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.32 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.86 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#645A2E
Deuteranopia (green-blind)
#8D7E29
Tritanopia (blue-blind)
#ED0031
Achromatopsia (no color)
#717171
Design tokens & code
CSS
--color: #d72e30; /* rgb */ color: rgb(215, 46, 48); /* oklch */ color: oklch(57.4% 0.205 26.1);
Tailwind
colors: {
custom: {
50: '#ed7669',
500: '#d72e30',
950: '#000000',
},
}SCSS
$custom: #d72e30; $custom-light: #ed7669; $custom-dark: #000000;
JSON
{
"hex": "#d72e30",
"rgb": {
"r": 215,
"g": 46,
"b": 48
},
"hsl": {
"h": 359.29,
"s": 67.871,
"l": 51.176
},
"oklch": {
"l": 0.57446,
"c": 0.20451,
"h": 26.1
},
"luminance": 0.16614
}Semantic roles & 50–950 ramp
primary
#D72E30
secondary
#8BD6D5
accent
#EBE93D
background
#FFF7F6
surface
#FFEEEB
border
#D7C9C6
text
#180A06
muted
#867C7A