#D54740#D54740

#D54740 is a mid, vivid red. Relative luminance 0.190; OKLCH L 59.6% C 0.179 H 26.8°. Best body text is #000000 at 4.80:1 contrast (WCAG AA passes).

Color values

HEX#D54740
RGBrgb(213, 71, 64)
HSLhsl(3, 64%, 54%)
HSVhsv(3, 70%, 84%)
CMYKcmyk(0%, 66.7%, 70%, 16.5%)
CIE-LABlab(50.72, 55.19, 35.26)
CIE-LCHlch(50.72, 65.49, 32.57°)
OKLaboklab(59.64% 0.1601 0.081)
OKLCHoklch(59.64% 0.179 26.8)
XYZxyz(30.6225, 19.0272, 6.9096)
Luminance0.1902 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#D54740 #40CED5
analogous
#D54084 #D54740 #D59240
triadic
#D54740 #40D547 #4740D5
tetradic
#D54740 #84D540 #40CED5 #9240D5
square
#D54740 #84D540 #40CED5 #9240D5
split-complementary
#D54740 #40D592 #4084D5
monochromatic
#7F211C #B12D27 #D54740 #E07772 #EBA8A4

Accessibility & contrast

On white

4.37
#D54740 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

4.80
#D54740 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D54740
4.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##D54740#FFFFFF#000000##000000
##D547401.004.374.804.80
#FFFFFF4.371.0021.0021.00
#0000004.8021.001.001.00
##0000004.8021.001.001.00

Color blindness preview

Protanopia (red-blind)
#6E653E
Deuteranopia (green-blind)
#92843C
Tritanopia (blue-blind)
#EA1F47
Achromatopsia (no color)
#797979

Design tokens & code

CSS
--color: #d54740;
/* rgb */ color: rgb(213, 71, 64);
/* oklch */ color: oklch(59.6% 0.179 26.8);
Tailwind
colors: {
  custom: {
    50: '#ea8275',
    500: '#d54740',
    950: '#000000',
  },
}
SCSS
$custom: #d54740;
$custom-light: #ea8275;
$custom-dark: #000000;
JSON
{
  "hex": "#d54740",
  "rgb": {
    "r": 213,
    "g": 71,
    "b": 64
  },
  "hsl": {
    "h": 2.819,
    "s": 63.948,
    "l": 54.314
  },
  "oklch": {
    "l": 0.59636,
    "c": 0.17947,
    "h": 26.8
  },
  "luminance": 0.19023
}

Semantic roles & 50–950 ramp

primary
#D54740
secondary
#99D5D8
accent
#DFE741
background
#FFF8F7
surface
#FFEFED
border
#D7CAC8
text
#180B08
muted
#867C7B

Preview Lab

Preview with #D54740

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#D54740 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva