#D5404D#D5404D

#D5404D is a mid, vivid red. Relative luminance 0.183; OKLCH L 59.1% C 0.185 H 20.2°. Best body text is #000000 at 4.67:1 contrast (WCAG AA passes).

Color values

HEX#D5404D
RGBrgb(213, 64, 77)
HSLhsl(355, 64%, 54%)
HSVhsv(355, 70%, 84%)
CMYKcmyk(0%, 70%, 63.8%, 16.5%)
CIE-LABlab(49.92, 58.60, 26.70)
CIE-LCHlch(49.92, 64.40, 24.49°)
OKLaboklab(59.1% 0.1736 0.0637)
OKLCHoklch(59.1% 0.185 20.2)
XYZxyz(30.6167, 18.3532, 8.9501)
Luminance0.1835 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#D5404D #40D5C8
analogous
#D54098 #D5404D #D57E40
triadic
#D5404D #4DD540 #404DD5
tetradic
#D5404D #98D540 #40D5C8 #7E40D5
square
#D5404D #98D540 #40D5C8 #7E40D5
split-complementary
#D5404D #40D57E #4098D5
monochromatic
#7F1C24 #B12733 #D5404D #E0727C #EBA4AB

Accessibility & contrast

On white

4.50
#D5404D on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.67
#D5404D on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D5404D
4.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##D5404D#FFFFFF#000000##000000
##D5404D1.004.504.674.67
#FFFFFF4.501.0021.0021.00
#0000004.6721.001.001.00
##0000004.6721.001.001.00

Color blindness preview

Protanopia (red-blind)
#69634C
Deuteranopia (green-blind)
#8E8249
Tritanopia (blue-blind)
#E91346
Achromatopsia (no color)
#777777

Design tokens & code

CSS
--color: #d5404d;
/* rgb */ color: rgb(213, 64, 77);
/* oklch */ color: oklch(59.1% 0.185 20.2);
Tailwind
colors: {
  custom: {
    50: '#e97f7e',
    500: '#d5404d',
    950: '#000000',
  },
}
SCSS
$custom: #d5404d;
$custom-light: #e97f7e;
$custom-dark: #000000;
JSON
{
  "hex": "#d5404d",
  "rgb": {
    "r": 213,
    "g": 64,
    "b": 77
  },
  "hsl": {
    "h": 354.765,
    "s": 63.948,
    "l": 54.314
  },
  "oklch": {
    "l": 0.59103,
    "c": 0.18489,
    "h": 20.2
  },
  "luminance": 0.18349
}

Semantic roles & 50–950 ramp

primary
#D5404D
secondary
#99D8D2
accent
#E7D841
background
#FFF8F7
surface
#FFEFEE
border
#D7CAC9
text
#180B0A
muted
#867C7C

Preview Lab

Preview with #D5404D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#D5404D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva