#D54044#D54044

#D54044 is a mid, vivid red. Relative luminance 0.182; OKLCH L 59.0% C 0.186 H 23.5°. Best body text is #000000 at 4.65:1 contrast (WCAG AA passes).

Color values

HEX#D54044
RGBrgb(213, 64, 68)
HSLhsl(358, 64%, 54%)
HSVhsv(358, 70%, 84%)
CMYKcmyk(0%, 70%, 68.1%, 16.5%)
CIE-LABlab(49.78, 58.11, 31.83)
CIE-LCHlch(49.78, 66.25, 28.71°)
OKLaboklab(58.95% 0.1702 0.0741)
OKLCHoklch(58.95% 0.186 23.5)
XYZxyz(30.3206, 18.2347, 7.3908)
Luminance0.1823 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#D54044 #40D5D1
analogous
#D5408F #D54044 #D58740
triadic
#D54044 #44D540 #4044D5
tetradic
#D54044 #8FD540 #40D5D1 #8740D5
square
#D54044 #8FD540 #40D5D1 #8740D5
split-complementary
#D54044 #40D587 #408FD5
monochromatic
#7F1C1F #B1272B #D54044 #E07275 #EBA4A6

Accessibility & contrast

On white

4.52
#D54044 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.65
#D54044 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D54044
4.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##D54044#FFFFFF#000000##000000
##D540441.004.524.654.65
#FFFFFF4.521.0021.0021.00
#0000004.6521.001.001.00
##0000004.6521.001.001.00

Color blindness preview

Protanopia (red-blind)
#6A6243
Deuteranopia (green-blind)
#8F823F
Tritanopia (blue-blind)
#EA0D43
Achromatopsia (no color)
#767676

Design tokens & code

CSS
--color: #d54044;
/* rgb */ color: rgb(213, 64, 68);
/* oklch */ color: oklch(59.0% 0.186 23.5);
Tailwind
colors: {
  custom: {
    50: '#ea7e78',
    500: '#d54044',
    950: '#000000',
  },
}
SCSS
$custom: #d54044;
$custom-light: #ea7e78;
$custom-dark: #000000;
JSON
{
  "hex": "#d54044",
  "rgb": {
    "r": 213,
    "g": 64,
    "b": 68
  },
  "hsl": {
    "h": 358.389,
    "s": 63.948,
    "l": 54.314
  },
  "oklch": {
    "l": 0.58951,
    "c": 0.18562,
    "h": 23.5
  },
  "luminance": 0.1823
}

Semantic roles & 50–950 ramp

primary
#D54044
secondary
#99D8D6
accent
#E7E241
background
#FFF8F7
surface
#FFEFED
border
#D7CAC8
text
#180B09
muted
#867C7B

Preview Lab

Preview with #D54044

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#D54044 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva