#D53D40#D53D40

#D53D40 is a mid, vivid red. Relative luminance 0.179; OKLCH L 58.6% C 0.189 H 24.2°. Best body text is #FFFFFF at 4.59:1 contrast (WCAG AA passes).

Color values

HEX	#D53D40
RGB	rgb(213, 61, 64)
HSL	hsl(359, 64%, 54%)
HSV	hsv(359, 71%, 84%)
CMYK	cmyk(0%, 71.4%, 70%, 16.5%)
CIE-LAB	lab(49.32, 59.01, 33.61)
CIE-LCH	lch(49.32, 67.91, 29.66°)
OKLab	oklab(58.59% 0.1722 0.0774)
OKLCH	oklch(58.59% 0.189 24.2)
XYZ	xyz(30.0381, 17.8583, 6.7148)
Luminance	0.1785 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D53D40 #3DD5D2

analogous

#D53D8C #D53D40 #D5863D

triadic

#D53D40 #40D53D #3D40D5

tetradic

#D53D40 #8CD53D #3DD5D2 #863DD5

square

#D53D40 #8CD53D #3DD5D2 #863DD5

split-complementary

#D53D40 #3DD586 #3D8CD5

monochromatic

#7D1B1D #AF2629 #D53D40 #E06F72 #EBA2A3

Accessibility & contrast

On white

4.59

#D53D40 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.57

#D53D40 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #D53D40

4.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D53D40	#FFFFFF	#000000	##FFFFFF
##D53D40	1.00	4.59	4.57	4.59
#FFFFFF	4.59	1.00	21.00	1.00
#000000	4.57	21.00	1.00	21.00
##FFFFFF	4.59	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#69603F

Deuteranopia (green-blind)

#8F813B

Tritanopia (blue-blind)

#EA0040

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #d53d40;
/* rgb */ color: rgb(213, 61, 64);
/* oklch */ color: oklch(58.6% 0.189 24.2);

Tailwind

colors: {
  custom: {
    50: '#ea7d75',
    500: '#d53d40',
    950: '#000000',
  },
}

SCSS

$custom: #d53d40;
$custom-light: #ea7d75;
$custom-dark: #000000;

JSON

{
  "hex": "#d53d40",
  "rgb": {
    "r": 213,
    "g": 61,
    "b": 64
  },
  "hsl": {
    "h": 358.816,
    "s": 64.407,
    "l": 53.725
  },
  "oklch": {
    "l": 0.58593,
    "c": 0.1888,
    "h": 24.2
  },
  "luminance": 0.17854
}

Semantic roles & 50–950 ramp

primary

#D53D40

secondary

#96D7D6

accent

#E7E440

background

#FFF8F7

surface

#FFEFED

border

#D7CAC8

text

#180A08

muted

#867C7B

Preview Lab

Preview with #D53D40

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →