#D44D63#D44D63
#D44D63 is a mid, vivid red. Relative luminance 0.202; OKLCH L 60.8% C 0.170 H 14.0°. Best body text is #000000 at 5.04:1 contrast (WCAG AA passes).
Color values
| HEX | #D44D63 |
|---|---|
| RGB | rgb(212, 77, 99) |
| HSL | hsl(350, 61%, 57%) |
| HSV | hsv(350, 64%, 83%) |
| CMYK | cmyk(0%, 63.7%, 53.3%, 16.9%) |
| CIE-LAB | lab(52.07, 54.63, 16.39) |
| CIE-LCH | lch(52.07, 57.04, 16.70°) |
| OKLab | oklab(60.81% 0.1647 0.0412) |
| OKLCH | oklch(60.81% 0.17 14) |
| XYZ | xyz(32.0601, 20.2098, 14.0146) |
| Luminance | 0.2021 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cherry
#DE3163
ΔE00 4.48
Deep Rose
#C74767
ΔE00 4.62
Rose (survey)
#CF6275
ΔE00 4.98
Indianred
#CD5C5C
ΔE00 5.65
Faded Red
#D3494E
ΔE00 5.80
Dark Pink
#CB416B
ΔE00 5.92
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#D44D63 #4DD4BE
analogous
#D44DA7 #D44D63 #D47B4D
triadic
#D44D63 #63D44D #4D63D4
tetradic
#D44D63 #A7D44D #4DD4BE #7B4DD4
square
#D44D63 #A7D44D #4DD4BE #7B4DD4
split-complementary
#D44D63 #4DD47B #4DA7D4
monochromatic
#862031 #B72C43 #D44D63 #E07E8E #ECB0B9
Accessibility & contrast
On white
4.17
#D44D63 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
5.04
#D44D63 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #D44D63
5.04:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##D44D63 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##D44D63 | 1.00 | 4.17 | 5.04 | 5.04 |
| #FFFFFF | 4.17 | 1.00 | 21.00 | 21.00 |
| #000000 | 5.04 | 21.00 | 1.00 | 1.00 |
| ##000000 | 5.04 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#6D6B63
Deuteranopia (green-blind)
#908660
Tritanopia (blue-blind)
#E73556
Achromatopsia (no color)
#7C7C7C
Design tokens & code
CSS
--color: #d44d63; /* rgb */ color: rgb(212, 77, 99); /* oklch */ color: oklch(60.8% 0.170 14.0);
Tailwind
colors: {
custom: {
50: '#e7868f',
500: '#d44d63',
950: '#000000',
},
}SCSS
$custom: #d44d63; $custom-light: #e7868f; $custom-dark: #000000;
JSON
{
"hex": "#d44d63",
"rgb": {
"r": 212,
"g": 77,
"b": 99
},
"hsl": {
"h": 350.222,
"s": 61.086,
"l": 56.667
},
"oklch": {
"l": 0.60814,
"c": 0.16973,
"h": 14
},
"luminance": 0.20206
}Semantic roles & 50–950 ramp
primary
#D44D63
secondary
#A3DAD1
accent
#E4CA44
background
#FFF8F8
surface
#FEF0F0
border
#D6CBCB
text
#170C0C
muted
#857D7D