#D44996#D44996
#D44996 is a mid, vivid pink. Relative luminance 0.210; OKLCH L 61.9% C 0.190 H 349.9°. Best body text is #000000 at 5.19:1 contrast (WCAG AA passes).
Color values
| HEX | #D44996 |
|---|---|
| RGB | rgb(212, 73, 150) |
| HSL | hsl(327, 62%, 56%) |
| HSV | hsv(327, 66%, 83%) |
| CMYK | cmyk(0%, 65.6%, 29.2%, 16.9%) |
| CIE-LAB | lab(52.91, 61.48, -12.83) |
| CIE-LCH | lch(52.91, 62.80, 348.22°) |
| OKLab | oklab(61.91% 0.187 -0.0334) |
| OKLCH | oklch(61.91% 0.19 349.9) |
| XYZ | xyz(35.0406, 20.9679, 31.0501) |
| Luminance | 0.2096 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purplish Pink
#CE5DAE
ΔE00 5.73
Darkish Pink
#DA467D
ΔE00 6.38
Shocking Pink
#FE02A2
ΔE00 6.50
Neon Pink
#FE019A
ΔE00 6.52
Pale Magenta
#D767AD
ΔE00 6.77
Deeppink
#FF1493
ΔE00 7.05
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#D44996 #49D487
analogous
#CD49D4 #D44996 #D44950
triadic
#D44996 #96D449 #4996D4
tetradic
#D44996 #D4CD49 #49D487 #4950D4
square
#D44996 #D4CD49 #49D487 #4950D4
split-complementary
#D44996 #50D449 #49D4CD
monochromatic
#841F57 #B52B77 #D44996 #E07BB3 #EBACCF
Accessibility & contrast
On white
4.04
#D44996 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
5.19
#D44996 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #D44996
5.19:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##D44996 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##D44996 | 1.00 | 4.04 | 5.19 | 5.19 |
| #FFFFFF | 4.04 | 1.00 | 21.00 | 21.00 |
| #000000 | 5.19 | 21.00 | 1.00 | 1.00 |
| ##000000 | 5.19 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5C6F98
Deuteranopia (green-blind)
#848793
Tritanopia (blue-blind)
#E34369
Achromatopsia (no color)
#7E7E7E
Design tokens & code
CSS
--color: #d44996; /* rgb */ color: rgb(212, 73, 150); /* oklch */ color: oklch(61.9% 0.190 349.9);
Tailwind
colors: {
custom: {
50: '#e585b5',
500: '#d44996',
950: '#000000',
},
}SCSS
$custom: #d44996; $custom-light: #e585b5; $custom-dark: #000000;
JSON
{
"hex": "#d44996",
"rgb": {
"r": 212,
"g": 73,
"b": 150
},
"hsl": {
"h": 326.763,
"s": 61.778,
"l": 55.882
},
"oklch": {
"l": 0.6191,
"c": 0.18997,
"h": 349.9
},
"luminance": 0.20964
}Semantic roles & 50–950 ramp
primary
#D44996
secondary
#A0D9B9
accent
#E58B43
background
#FEF8FB
surface
#FDF0F6
border
#D5CBD0
text
#160C11
muted
#847D80