#D44964#D44964

#D44964 is a mid, vivid red. Relative luminance 0.197; OKLCH L 60.4% C 0.174 H 12.5°. Best body text is #000000 at 4.94:1 contrast (WCAG AA passes).

Color values

HEX	#D44964
RGB	rgb(212, 73, 100)
HSL	hsl(348, 62%, 56%)
HSV	hsv(348, 66%, 83%)
CMYK	cmyk(0%, 65.6%, 52.8%, 16.9%)
CIE-LAB	lab(51.48, 56.38, 14.98)
CIE-LCH	lch(51.48, 58.33, 14.88°)
OKLab	oklab(60.38% 0.1703 0.0378)
OKLCH	oklch(60.38% 0.174 12.5)
XYZ	xyz(31.8369, 19.6864, 14.1775)
Luminance	0.1968 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D44964 #49D4B9

analogous

#D449AA #D44964 #D47349

triadic

#D44964 #64D449 #4964D4

tetradic

#D44964 #AAD449 #49D4B9 #7349D4

square

#D44964 #AAD449 #49D4B9 #7349D4

split-complementary

#D44964 #49D473 #49AAD4

monochromatic

#841F33 #B52B46 #D44964 #E07B8E #EBACB8

Accessibility & contrast

On white

4.25

#D44964 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.94

#D44964 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D44964

4.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D44964	#FFFFFF	#000000	##000000
##D44964	1.00	4.25	4.94	4.94
#FFFFFF	4.25	1.00	21.00	21.00
#000000	4.94	21.00	1.00	1.00
##000000	4.94	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6A6964

Deuteranopia (green-blind)

#8E8561

Tritanopia (blue-blind)

#E73054

Achromatopsia (no color)

#7B7B7B

Design tokens & code

CSS

--color: #d44964;
/* rgb */ color: rgb(212, 73, 100);
/* oklch */ color: oklch(60.4% 0.174 12.5);

Tailwind

colors: {
  custom: {
    50: '#e7838f',
    500: '#d44964',
    950: '#000000',
  },
}

SCSS

$custom: #d44964;
$custom-light: #e7838f;
$custom-dark: #000000;

JSON

{
  "hex": "#d44964",
  "rgb": {
    "r": 212,
    "g": 73,
    "b": 100
  },
  "hsl": {
    "h": 348.345,
    "s": 61.778,
    "l": 55.882
  },
  "oklch": {
    "l": 0.60378,
    "c": 0.17449,
    "h": 12.5
  },
  "luminance": 0.19682
}

Semantic roles & 50–950 ramp

primary

#D44964

secondary

#A0D9CE

accent

#E5C543

background

#FFF8F8

surface

#FEF0F0

border

#D6CBCB

text

#170B0C

muted

#857C7D

Preview Lab

Preview with #D44964

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →