#D44963#D44963
#D44963 is a mid, vivid red. Relative luminance 0.197; OKLCH L 60.4% C 0.174 H 13.0°. Best body text is #000000 at 4.93:1 contrast (WCAG AA passes).
Color values
| HEX | #D44963 |
|---|---|
| RGB | rgb(212, 73, 99) |
| HSL | hsl(349, 62%, 56%) |
| HSV | hsv(349, 66%, 83%) |
| CMYK | cmyk(0%, 65.6%, 53.3%, 16.9%) |
| CIE-LAB | lab(51.46, 56.30, 15.55) |
| CIE-LCH | lch(51.46, 58.40, 15.44°) |
| OKLab | oklab(60.36% 0.17 0.0392) |
| OKLCH | oklch(60.36% 0.174 13) |
| XYZ | xyz(31.7888, 19.6672, 13.9241) |
| Luminance | 0.1966 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cherry
#DE3163
ΔE00 3.58
Deep Rose
#C74767
ΔE00 3.86
Dark Pink
#CB416B
ΔE00 5.05
Rose (survey)
#CF6275
ΔE00 5.45
Raspberry
#E30B5C
ΔE00 5.62
Faded Red
#D3494E
ΔE00 6.36
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#D44963 #49D4BA
analogous
#D449A8 #D44963 #D47449
triadic
#D44963 #63D449 #4963D4
tetradic
#D44963 #A8D449 #49D4BA #7449D4
square
#D44963 #A8D449 #49D4BA #7449D4
split-complementary
#D44963 #49D474 #49A8D4
monochromatic
#841F32 #B52B45 #D44963 #E07B8D #EBACB8
Accessibility & contrast
On white
4.26
#D44963 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
4.93
#D44963 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #D44963
4.93:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##D44963 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##D44963 | 1.00 | 4.26 | 4.93 | 4.93 |
| #FFFFFF | 4.26 | 1.00 | 21.00 | 21.00 |
| #000000 | 4.93 | 21.00 | 1.00 | 1.00 |
| ##000000 | 4.93 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#6A6963
Deuteranopia (green-blind)
#8E8560
Tritanopia (blue-blind)
#E72F53
Achromatopsia (no color)
#7B7B7B
Design tokens & code
CSS
--color: #d44963; /* rgb */ color: rgb(212, 73, 99); /* oklch */ color: oklch(60.4% 0.174 13.0);
Tailwind
colors: {
custom: {
50: '#e7838f',
500: '#d44963',
950: '#000000',
},
}SCSS
$custom: #d44963; $custom-light: #e7838f; $custom-dark: #000000;
JSON
{
"hex": "#d44963",
"rgb": {
"r": 212,
"g": 73,
"b": 99
},
"hsl": {
"h": 348.777,
"s": 61.778,
"l": 55.882
},
"oklch": {
"l": 0.60355,
"c": 0.17442,
"h": 13
},
"luminance": 0.19663
}Semantic roles & 50–950 ramp
primary
#D44963
secondary
#A0D9CE
accent
#E5C743
background
#FFF8F8
surface
#FEF0F0
border
#D6CBCB
text
#170B0C
muted
#857C7D