#D44760#D44760
#D44760 is a mid, vivid red. Relative luminance 0.193; OKLCH L 60.1% C 0.176 H 13.8°. Best body text is #000000 at 4.87:1 contrast (WCAG AA passes).
Color values
| HEX | #D44760 |
|---|---|
| RGB | rgb(212, 71, 96) |
| HSL | hsl(349, 62%, 55%) |
| HSV | hsv(349, 67%, 83%) |
| CMYK | cmyk(0%, 66.5%, 54.7%, 16.9%) |
| CIE-LAB | lab(51.10, 56.87, 16.85) |
| CIE-LCH | lch(51.10, 59.32, 16.50°) |
| OKLab | oklab(60.06% 0.1714 0.0422) |
| OKLCH | oklch(60.06% 0.176 13.8) |
| XYZ | xyz(31.5188, 19.3523, 13.1397) |
| Luminance | 0.1935 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cherry
#DE3163
ΔE00 3.68
Deep Rose
#C74767
ΔE00 4.17
Dark Pink
#CB416B
ΔE00 5.43
Raspberry
#E30B5C
ΔE00 5.48
Faded Red
#D3494E
ΔE00 5.76
Rose (survey)
#CF6275
ΔE00 6.02
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#D44760 #47D4BB
analogous
#D447A6 #D44760 #D47447
triadic
#D44760 #60D447 #4760D4
tetradic
#D44760 #A6D447 #47D4BB #7447D4
square
#D44760 #A6D447 #47D4BB #7447D4
split-complementary
#D44760 #47D474 #47A6D4
monochromatic
#821E30 #B42A42 #D44760 #E0798B #EBAAB6
Accessibility & contrast
On white
4.31
#D44760 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
4.87
#D44760 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #D44760
4.87:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##D44760 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##D44760 | 1.00 | 4.31 | 4.87 | 4.87 |
| #FFFFFF | 4.31 | 1.00 | 21.00 | 21.00 |
| #000000 | 4.87 | 21.00 | 1.00 | 1.00 |
| ##000000 | 4.87 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#696760
Deuteranopia (green-blind)
#8E845D
Tritanopia (blue-blind)
#E72B51
Achromatopsia (no color)
#7A7A7A
Design tokens & code
CSS
--color: #d44760; /* rgb */ color: rgb(212, 71, 96); /* oklch */ color: oklch(60.1% 0.176 13.8);
Tailwind
colors: {
custom: {
50: '#e7828c',
500: '#d44760',
950: '#000000',
},
}SCSS
$custom: #d44760; $custom-light: #e7828c; $custom-dark: #000000;
JSON
{
"hex": "#d44760",
"rgb": {
"r": 212,
"g": 71,
"b": 96
},
"hsl": {
"h": 349.362,
"s": 62.115,
"l": 55.49
},
"oklch": {
"l": 0.60064,
"c": 0.17649,
"h": 13.8
},
"luminance": 0.19348
}Semantic roles & 50–950 ramp
primary
#D44760
secondary
#9ED9CE
accent
#E5C843
background
#FFF8F8
surface
#FEEFF0
border
#D6CACB
text
#170B0C
muted
#857C7D