#D440C7#D440C7

#D440C7 is a light, highly saturated purple. Relative luminance 0.218; OKLCH L 63.2% C 0.233 H 331.8°. Best body text is #000000 at 5.36:1 contrast (WCAG AA passes).

Color values

HEX	#D440C7
RGB	rgb(212, 64, 199)
HSL	hsl(305, 63%, 54%)
HSV	hsv(305, 70%, 83%)
CMYK	cmyk(0%, 69.8%, 6.1%, 16.9%)
CIE-LAB	lab(53.80, 71.60, -40.04)
CIE-LCH	lch(53.80, 82.03, 330.78°)
OKLab	oklab(63.24% 0.205 -0.1101)
OKLCH	oklch(63.24% 0.233 331.8)
XYZ	xyz(39.2936, 21.7905, 56.1582)
Luminance	0.2179 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D440C7 #40D44D

analogous

#9740D4 #D440C7 #D4407D

triadic

#D440C7 #C7D440 #40C7D4

tetradic

#D440C7 #D49740 #40D44D #407DD4

square

#D440C7 #D49740 #40D44D #407DD4

split-complementary

#D440C7 #7DD440 #40D497

monochromatic

#7D1C75 #AF27A3 #D440C7 #DF72D6 #EAA4E4

Accessibility & contrast

On white

3.92

#D440C7 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.36

#D440C7 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D440C7

5.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D440C7	#FFFFFF	#000000	##000000
##D440C7	1.00	3.92	5.36	5.36
#FFFFFF	3.92	1.00	21.00	21.00
#000000	5.36	21.00	1.00	1.00
##000000	5.36	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#3673CB

Deuteranopia (green-blind)

#6E88C3

Tritanopia (blue-blind)

#DD507F

Achromatopsia (no color)

#818181

Design tokens & code

CSS

--color: #d440c7;
/* rgb */ color: rgb(212, 64, 199);
/* oklch */ color: oklch(63.2% 0.233 331.8);

Tailwind

colors: {
  custom: {
    50: '#e582d8',
    500: '#d440c7',
    950: '#000000',
  },
}

SCSS

$custom: #d440c7;
$custom-light: #e582d8;
$custom-dark: #000000;

JSON

{
  "hex": "#d440c7",
  "rgb": {
    "r": 212,
    "g": 64,
    "b": 199
  },
  "hsl": {
    "h": 305.27,
    "s": 63.248,
    "l": 54.118
  },
  "oklch": {
    "l": 0.63236,
    "c": 0.23264,
    "h": 331.8
  },
  "luminance": 0.21787
}

Semantic roles & 50–950 ramp

primary

#D440C7

secondary

#98D79E

accent

#E65042

background

#FEF8FD

surface

#FDF0FA

border

#D5CBD3

text

#160B14

muted

#847C83

Preview Lab

Preview with #D440C7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →