#D440C3#D440C3

#D440C3 is a light, highly saturated purple. Relative luminance 0.216; OKLCH L 63.0% C 0.230 H 333.0°. Best body text is #000000 at 5.32:1 contrast (WCAG AA passes).

Color values

HEX	#D440C3
RGB	rgb(212, 64, 195)
HSL	hsl(307, 63%, 54%)
HSV	hsv(307, 70%, 83%)
CMYK	cmyk(0%, 69.8%, 8%, 16.9%)
CIE-LAB	lab(53.61, 70.99, -38.05)
CIE-LCH	lch(53.61, 80.54, 331.81°)
OKLab	oklab(63.03% 0.2047 -0.1043)
OKLCH	oklch(63.03% 0.23 333)
XYZ	xyz(38.8353, 21.6072, 53.7444)
Luminance	0.2160 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D440C3 #40D451

analogous

#9B40D4 #D440C3 #D44079

triadic

#D440C3 #C3D440 #40C3D4

tetradic

#D440C3 #D49B40 #40D451 #4079D4

square

#D440C3 #D49B40 #40D451 #4079D4

split-complementary

#D440C3 #79D440 #40D49B

monochromatic

#7D1C72 #AF27A0 #D440C3 #DF72D3 #EAA4E2

Accessibility & contrast

On white

3.95

#D440C3 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.32

#D440C3 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D440C3

5.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D440C3	#FFFFFF	#000000	##000000
##D440C3	1.00	3.95	5.32	5.32
#FFFFFF	3.95	1.00	21.00	21.00
#000000	5.32	21.00	1.00	1.00
##000000	5.32	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#3A72C7

Deuteranopia (green-blind)

#7088BF

Tritanopia (blue-blind)

#DD4E7D

Achromatopsia (no color)

#808080

Design tokens & code

CSS

--color: #d440c3;
/* rgb */ color: rgb(212, 64, 195);
/* oklch */ color: oklch(63.0% 0.230 333.0);

Tailwind

colors: {
  custom: {
    50: '#e582d5',
    500: '#d440c3',
    950: '#000000',
  },
}

SCSS

$custom: #d440c3;
$custom-light: #e582d5;
$custom-dark: #000000;

JSON

{
  "hex": "#d440c3",
  "rgb": {
    "r": 212,
    "g": 64,
    "b": 195
  },
  "hsl": {
    "h": 306.892,
    "s": 63.248,
    "l": 54.118
  },
  "oklch": {
    "l": 0.63031,
    "c": 0.22974,
    "h": 333
  },
  "luminance": 0.21604
}

Semantic roles & 50–950 ramp

primary

#D440C3

secondary

#98D7A0

accent

#E65442

background

#FEF8FD

surface

#FDF0FA

border

#D5CBD3

text

#160B14

muted

#847C83

Preview Lab

Preview with #D440C3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →