#D440AB#D440AB

#D440AB is a mid, highly saturated pink. Relative luminance 0.206; OKLCH L 61.9% C 0.213 H 341.0°. Best body text is #000000 at 5.12:1 contrast (WCAG AA passes).

Color values

HEX	#D440AB
RGB	rgb(212, 64, 171)
HSL	hsl(317, 63%, 54%)
HSV	hsv(317, 70%, 83%)
CMYK	cmyk(0%, 69.8%, 19.3%, 16.9%)
CIE-LAB	lab(52.52, 67.55, -25.80)
CIE-LCH	lch(52.52, 72.31, 339.10°)
OKLab	oklab(61.89% 0.2019 -0.0694)
OKLCH	oklch(61.89% 0.213 341)
XYZ	xyz(36.3365, 20.6077, 40.5842)
Luminance	0.2060 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D440AB #40D469

analogous

#B340D4 #D440AB #D44061

triadic

#D440AB #ABD440 #40ABD4

tetradic

#D440AB #D4B340 #40D469 #4061D4

square

#D440AB #D4B340 #40D469 #4061D4

split-complementary

#D440AB #61D440 #40D4B3

monochromatic

#7D1C62 #AF278A #D440AB #DF72C1 #EAA4D7

Accessibility & contrast

On white

4.10

#D440AB on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.12

#D440AB on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D440AB

5.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D440AB	#FFFFFF	#000000	##000000
##D440AB	1.00	4.10	5.12	5.12
#FFFFFF	4.10	1.00	21.00	21.00
#000000	5.12	21.00	1.00	1.00
##000000	5.12	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B6EAE

Deuteranopia (green-blind)

#7A86A7

Tritanopia (blue-blind)

#E14370

Achromatopsia (no color)

#7D7D7D

Design tokens & code

CSS

--color: #d440ab;
/* rgb */ color: rgb(212, 64, 171);
/* oklch */ color: oklch(61.9% 0.213 341.0);

Tailwind

colors: {
  custom: {
    50: '#e581c4',
    500: '#d440ab',
    950: '#000000',
  },
}

SCSS

$custom: #d440ab;
$custom-light: #e581c4;
$custom-dark: #000000;

JSON

{
  "hex": "#d440ab",
  "rgb": {
    "r": 212,
    "g": 64,
    "b": 171
  },
  "hsl": {
    "h": 316.622,
    "s": 63.248,
    "l": 54.118
  },
  "oklch": {
    "l": 0.61886,
    "c": 0.21345,
    "h": 341
  },
  "luminance": 0.20604
}

Semantic roles & 50–950 ramp

primary

#D440AB

secondary

#98D7AA

accent

#E66F42

background

#FEF8FC

surface

#FDEFF8

border

#D5CAD1

text

#160B12

muted

#847C81

Preview Lab

Preview with #D440AB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →