#D440A8#D440A8

#D440A8 is a mid, highly saturated pink. Relative luminance 0.205; OKLCH L 61.8% C 0.212 H 342.1°. Best body text is #000000 at 5.10:1 contrast (WCAG AA passes).

Color values

HEX	#D440A8
RGB	rgb(212, 64, 168)
HSL	hsl(318, 63%, 54%)
HSV	hsv(318, 70%, 83%)
CMYK	cmyk(0%, 69.8%, 20.8%, 16.9%)
CIE-LAB	lab(52.39, 67.15, -24.23)
CIE-LCH	lch(52.39, 71.39, 340.16°)
OKLab	oklab(61.75% 0.2013 -0.065)
OKLCH	oklch(61.75% 0.212 342.1)
XYZ	xyz(36.0538, 20.4946, 39.0953)
Luminance	0.2049 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D440A8 #40D46C

analogous

#B640D4 #D440A8 #D4405E

triadic

#D440A8 #A8D440 #40A8D4

tetradic

#D440A8 #D4B640 #40D46C #405ED4

square

#D440A8 #D4B640 #40D46C #405ED4

split-complementary

#D440A8 #5ED440 #40D4B6

monochromatic

#7D1C60 #AF2787 #D440A8 #DF72BF #EAA4D6

Accessibility & contrast

On white

4.12

#D440A8 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.10

#D440A8 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D440A8

5.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D440A8	#FFFFFF	#000000	##000000
##D440A8	1.00	4.12	5.10	5.10
#FFFFFF	4.12	1.00	21.00	21.00
#000000	5.10	21.00	1.00	1.00
##000000	5.10	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4D6EAB

Deuteranopia (green-blind)

#7B86A5

Tritanopia (blue-blind)

#E1426F

Achromatopsia (no color)

#7D7D7D

Design tokens & code

CSS

--color: #d440a8;
/* rgb */ color: rgb(212, 64, 168);
/* oklch */ color: oklch(61.8% 0.212 342.1);

Tailwind

colors: {
  custom: {
    50: '#e581c2',
    500: '#d440a8',
    950: '#000000',
  },
}

SCSS

$custom: #d440a8;
$custom-light: #e581c2;
$custom-dark: #000000;

JSON

{
  "hex": "#d440a8",
  "rgb": {
    "r": 212,
    "g": 64,
    "b": 168
  },
  "hsl": {
    "h": 317.838,
    "s": 63.248,
    "l": 54.118
  },
  "oklch": {
    "l": 0.61753,
    "c": 0.21157,
    "h": 342.1
  },
  "luminance": 0.20491
}

Semantic roles & 50–950 ramp

primary

#D440A8

secondary

#98D7AB

accent

#E67342

background

#FEF8FB

surface

#FDEFF7

border

#D5CAD0

text

#160B12

muted

#847C81

Preview Lab

Preview with #D440A8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →