#D440A4#D440A4

#D440A4 is a mid, highly saturated pink. Relative luminance 0.203; OKLCH L 61.6% C 0.209 H 343.6°. Best body text is #000000 at 5.07:1 contrast (WCAG AA passes).

Color values

HEX#D440A4
RGBrgb(212, 64, 164)
HSLhsl(319, 63%, 54%)
HSVhsv(319, 70%, 83%)
CMYKcmyk(0%, 69.8%, 22.6%, 16.9%)
CIE-LABlab(52.23, 66.62, -22.13)
CIE-LCHlch(52.23, 70.21, 341.62°)
OKLaboklab(61.58% 0.2006 -0.0591)
OKLCHoklch(61.58% 0.209 343.6)
XYZxyz(35.6869, 20.3478, 37.1629)
Luminance0.2034 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#D440A4 #40D470
analogous
#BA40D4 #D440A4 #D4405A
triadic
#D440A4 #A4D440 #40A4D4
tetradic
#D440A4 #D4BA40 #40D470 #405AD4
square
#D440A4 #D4BA40 #40D470 #405AD4
split-complementary
#D440A4 #5AD440 #40D4BA
monochromatic
#7D1C5E #AF2783 #D440A4 #DF72BC #EAA4D4

Accessibility & contrast

On white

4.14
#D440A4 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

5.07
#D440A4 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D440A4
5.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##D440A4#FFFFFF#000000##000000
##D440A41.004.145.075.07
#FFFFFF4.141.0021.0021.00
#0000005.0721.001.001.00
##0000005.0721.001.001.00

Color blindness preview

Protanopia (red-blind)
#4F6DA7
Deuteranopia (green-blind)
#7C86A1
Tritanopia (blue-blind)
#E1406C
Achromatopsia (no color)
#7D7D7D

Design tokens & code

CSS
--color: #d440a4;
/* rgb */ color: rgb(212, 64, 164);
/* oklch */ color: oklch(61.6% 0.209 343.6);
Tailwind
colors: {
  custom: {
    50: '#e581bf',
    500: '#d440a4',
    950: '#000000',
  },
}
SCSS
$custom: #d440a4;
$custom-light: #e581bf;
$custom-dark: #000000;
JSON
{
  "hex": "#d440a4",
  "rgb": {
    "r": 212,
    "g": 64,
    "b": 164
  },
  "hsl": {
    "h": 319.459,
    "s": 63.248,
    "l": 54.118
  },
  "oklch": {
    "l": 0.61581,
    "c": 0.20914,
    "h": 343.6
  },
  "luminance": 0.20344
}

Semantic roles & 50–950 ramp

primary
#D440A4
secondary
#98D7AD
accent
#E67742
background
#FEF8FB
surface
#FDEFF7
border
#D5CAD0
text
#160B12
muted
#847C81

Preview Lab

Preview with #D440A4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#D440A4 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva