#D4408F#D4408F

#D4408F is a mid, vivid pink. Relative luminance 0.196; OKLCH L 60.7% C 0.198 H 351.8°. Best body text is #000000 at 4.93:1 contrast (WCAG AA passes).

Color values

HEX	#D4408F
RGB	rgb(212, 64, 143)
HSL	hsl(328, 63%, 54%)
HSV	hsv(328, 70%, 83%)
CMYK	cmyk(0%, 69.8%, 32.5%, 16.9%)
CIE-LAB	lab(51.44, 64.05, -10.89)
CIE-LCH	lch(51.44, 64.97, 350.35°)
OKLab	oklab(60.75% 0.1958 -0.0281)
OKLCH	oklch(60.75% 0.198 351.8)
XYZ	xyz(33.9446, 19.6509, 27.9867)
Luminance	0.1965 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D4408F #40D485

analogous

#CF40D4 #D4408F #D44045

triadic

#D4408F #8FD440 #408FD4

tetradic

#D4408F #D4CF40 #40D485 #4045D4

square

#D4408F #D4CF40 #40D485 #4045D4

split-complementary

#D4408F #45D440 #40D4CF

monochromatic

#7D1C50 #AF2770 #D4408F #DF72AC #EAA4CA

Accessibility & contrast

On white

4.26

#D4408F on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.93

#D4408F on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D4408F

4.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D4408F	#FFFFFF	#000000	##000000
##D4408F	1.00	4.26	4.93	4.93
#FFFFFF	4.26	1.00	21.00	21.00
#000000	4.93	21.00	1.00	1.00
##000000	4.93	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#586A91

Deuteranopia (green-blind)

#82848C

Tritanopia (blue-blind)

#E43662

Achromatopsia (no color)

#7B7B7B

Design tokens & code

CSS

--color: #d4408f;
/* rgb */ color: rgb(212, 64, 143);
/* oklch */ color: oklch(60.7% 0.198 351.8);

Tailwind

colors: {
  custom: {
    50: '#e680af',
    500: '#d4408f',
    950: '#000000',
  },
}

SCSS

$custom: #d4408f;
$custom-light: #e680af;
$custom-dark: #000000;

JSON

{
  "hex": "#d4408f",
  "rgb": {
    "r": 212,
    "g": 64,
    "b": 143
  },
  "hsl": {
    "h": 327.973,
    "s": 63.248,
    "l": 54.118
  },
  "oklch": {
    "l": 0.60746,
    "c": 0.19778,
    "h": 351.8
  },
  "luminance": 0.19647
}

Semantic roles & 50–950 ramp

primary

#D4408F

secondary

#98D7B6

accent

#E68E42

background

#FEF8FA

surface

#FDEFF4

border

#D5CACE

text

#170B10

muted

#857C7F

Preview Lab

Preview with #D4408F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →